• Television Chanquete lives, the Franco regime has died

In the middle of August, viewers sitting in front of the television have no way of knowing that summer has arrived.

Beyond the shortage of premieres or some connection with Spanish beaches, the programming hardly changes when the heat arrives.

But there was a time when

The Grand Prix

it reproduced the festivals that were celebrated in all the towns, including heifers;

Emilio Aragón and Belén Rueda moved the great finery to the coast with

VIP Mar

;

and with the excuse of vacations, new formats such as

What do you say to me !, El informal or El diario de Patricia

They took their first steps and managed to make the leap to the seasonal grid.

Precisely this year marks the 40th anniversary of the premiere of

Verano azul,

an iconic title that

Televisión Española

has wanted to replace, once again, in the afternoons of

La 2.

What may be more surprising is that, as

Borja Terán

explains on Tele (We are books), this is, in his opinion, the series of the white lies. "It was not broadcast in the summer", since the original broadcast lasted between October 1981 and February 1982, "neither was Chanquete's boat for real, nor when the accordion was playing did it even sound. In order to better mount it

Antonio Ferrandis

played a A mute instrument and then the sound was added in post-production. It shows a lot, but we didn't pay attention ", reveals the journalist with a smile while analyzing the validity of the series.

"Antonio Mercero

was a master when it came to portraying society in the foreground. He knew very well how to combine that

Spain

of the year 81, which was in the turkey age of democracy, articulating it with references that are universal: the first love, the disappointment, the discovery of life, "says Terán about a quasi-adolescent fiction capable of bringing together divorce, real estate speculation and the dramatic death of the aforementioned

Chanquete

in its plots

.

An episode that led to another invention: a cemetery created, at the height of the character, with views of the spectacular coast of

Nerja

.

The hot potato at the 'Grand Prix'.RTVE

Speaking of summer, it is inevitable to think of the

Grand Prix

(1995-2005).

The program debuted in the public with the title

When the sun heats up,

but this idea by Francesco Boserman, producer of formats such as

Hola Raffaella or ¿Qué apostamos ?,

did not finish to materialize until, at the proposal of the presenter,

Ramón García, they

were introduced the famous heifers, who in addition to starring in endless tests were baptized with bombastic names.

Like Gerarda, the heifer that shows the most.

'When the sun heats up', the prequel to the 'Grand Prix' RTVE

"Today the heifer can be seen as something controversial, but it is a reflection of the Spain of that time and was key to the success of the program, which was still a popular game as in so many towns. It was a

patriotic

yellow humor

adapted to our idiosyncrasy, our popular culture and, most importantly, without prefabricated castings, "says Terán.

"Right now many programs do not cast people, they cast people profiles and they are always the same: the handsome flirt, the nice grandmother ... On the other hand,

the people from each town went to the

Grand Prix

, whatever it was. , to play ", says the author about a prize that, at most, consisted of a batch of bulbs for the streetlights of the town. "It was the real Spain, not a prefabricated Spain to satisfy an algorithm or an audimeter; real people with whom we could identify, starting with the mayors," he adds. And with this mixture of ingenuity, passion and healthy competition, the program remained on the air for a decade.

It was precisely in that same decade, and with the awakening of private televisions, when Telecinco formed one of the pairs of presenters with the most chemistry and projection in Spain:

Emilio Aragón and Belén Rueda.

In the summer of 1990 the variety show

VIP Noche

moved to

Marbella

, and was renamed

VIP Mar.

Aragón arrived as a replacement for

José Luis Moreno,

now accused of defrauding more than 50 million euros. And Rueda shared the stage of the many versions of the space with Mar Flores or the Mexican singer Thalía.

In 1991, the chain repeated its summer strategy with

Las noche de tal y tal,

another program recorded in Marbella, this time with its mayor,

Jesús Gil y Gil,

inside a jacuzzi, along with a lot of hostesses in bikinis. In the style of the Mama Chicho.

Just after the

Tokyo 2020

Games

,

(the least watched in the history of television in Spain according to a recent GECA report), much of the blame for this sporting event has become a great audiovisual event lies with the

Games from Barcelona 92 ​​'.

"It was the first ceremony designed to be seen by the world. Until then it was a purely institutional act that was designed for the stadium and then on television it was seen as square. But Spain, Spanish Television and the organizers were very creative and marked a turning point. The moment the cauldron was lit with the torch, the music, the zoom with which it was recorded ... everything was designed to create the television epic, "says Terán.

Parade of the Spanish delegation in Barcelona 92 ​​'.

In sports, the soccer world championships are also synonymous with summer.

And the kiss of

Iker Casillas and Sara Carbonero

in South Africa in 2010 is one of the most remembered images.

Although their love story, not their friendship, is already over.

In addition, during the holidays many chains have experimented with formats that would end up entering the first division. This is the case of the testimonial program

El Diario de Patricia

(2001-2011) on

Antena 3

. And in

Telecinco

the humorous magazine

El informal

(1998-2002) or the society programs

¡Qué me dice!

(1995-1998) and

Extra Rosa

(1997-1998). This last space did not last as long as the others mentioned, but it enthroned the co-presenter, Ana Rosa Quintana, and her collaborator, Jorge Javier, as the current kings of the channel.

Special mention should be made of youth programs such as

El Club Megatrix

(1995-2013) on Antena 3, a reflection of television consumption before multiscreen streaming and how refreshing it can be to shoot a program in the

Aquopolis

of Villanueva de la Cañada. "A few years ago, the one who had the power of the TV at home was the one who had the power of the remote control. And when the children were at home, the children had the power. The great morning magazines were turned off in summer because the kids wanted to watch. their programs. Now, as we can all have our tablet, consumption is different and control matters less when programming, "says Terán in this regard.

In short, "there are factors that help summer success, which is still knowing how to capture our traditions.

Toñi Moreno

is doing it now

on Canal Sur with

El verano de tu vida

", a program that is committed to returning viewers to joy after the harsh months of the pandemic bringing their towns a festival, with an orchestra, testimonies and surprises included. It also helps to adapt the aesthetics or move to sets in open spaces. Simply the beach scenes can help, as in the case of

Paraíso

(2000-2003), that summer telenovela of Spanish Television set in a luxury hotel in the Dominican Republic.

"Probably the economic crises make the networks very conservative when making decisions because making television is very expensive and very risky. And right now in the summers on television the programming does not change. Before, the summer was used to test programs that broke with the routine of the course or to air it with new formats that took us to other places. I believe that television is built with ideas that catch you off guard, so the networks should make that effort to surprise and degrease ", Terán concludes.

In summer the viewer also wants to travel

Drop down

Summer is a good time to take risks ... also with television fiction. A good example of this is the enormous success that in recent years have had series as different as 'Stranger Things', a dark youth fiction with supernatural overtones, and 'Woman', the umpteenth Turkish soap opera that triumphs in our country. "'Stranger Things' premiered on July 15, 2016 on Netflix and was consumed very well because it broke. You can take the tablet to the beach, but you wear something that makes you go to another universe, that gives you a truce You are not going to get 'Red Hot', among other things because this and other magazines stay all day talking about politics,they do not open the themes to the nearest entertainment and the scenery hardly changes to refer to something cozy that reminds you that you are on vacation ", explains Borja Terán, a journalist specializing in television.

"Last year the case of 'Mujer' is the perfect example of a series that came in the summer with a bit of filling and, suddenly, it became a success that Antena 3 has continued to squeeze throughout the course," continues Terán.

"Now the tests are still done more with purchased series. But before it was tried to take the programs to the street, to make people participate in the television that was made. Those were other times with more budget, less competition and more risk, where the television was less homogeneous, "concludes Terán.

According to the criteria of The Trust Project

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