How does a small county become a "strong magnetic field" for attracting talents

　　In Jiepai Village, Bagong Town, Sansui County, Qiandongnan Prefecture, Guizhou Province, Yang Dujuan, a young entrepreneur who has returned to his hometown, is drawing bamboo strips.

Xinhua News Agency

　　In a pet e-commerce company in Heyang Town, Nanhe District, Xingtai City, Hebei Province, staff distribute pet supplies to customers.

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Tourists experience tea picking at the tea garden in Wuli Road, Baisha County, Hainan, founded by Fu Xiaofang, a young woman from the Li ethnic group.

Xinhua News Agency

Editor's note

In recent years, when major cities have staged the "scramble for talent" drama to create talent highlands with their unique advantages, some small and medium-sized cities and even counties are also looking for ways to increase their talent attraction, and strive to create conditions for talents to display their abilities and realize their dreams.

Can the county seat carry the creative and entrepreneurial dream of talents?

What do people who join the county have encountered, attracted to, and hoped for?

How to turn the county town into a "strong magnetic field" for talents with distinctive characteristics?

Through surveys and interviews conducted by reporters, we will tell you about the phenomenon, explore the reasons, and find countermeasures. At the same time, we will present the voices of entrepreneurs in the county.

　　Pushing open the wooden door, you will see a green hill like Dai Qing; looking up, a few tired birds will return.

Xie Yixue often cooks a pot of good tea, and about three or five friends gather in the courtyard of her mountain village in Yongjia County, Zhejiang Province.

Seven years ago, she was attracted by the rural life in her hometown, so she resigned from Beijing and returned to her hometown to set up the "Xu Li B&B".

　　In recent years, many counties have extended their "olive branches" to entrepreneurs, continuously releasing policy dividends and increasing their "magnetism" in attracting talents.

Not long ago, Cao County, Heze, Shandong, which had become popular on the Internet, also launched a policy of attracting talents, actively optimizing the industrial layout and improving the employment environment.

As the basic unit of the integrated development of urban and rural areas, the county is like a hub, playing a connecting role in the development of the entire society. The introduction, training and use of talents are related to the rural revitalization strategy and the orderly development and steady progress of new urbanization.

　　So, what opportunities and challenges does the county talent development face?

Is there a clear path for talents to grow into talents and start their own businesses, and where is it?

1. The talent "reservoir" needs to be upgraded and expanded

　　Geng Qichao, a guy from Laixi, Shandong, graduated from the University of Minnesota in the United States.

Establishing a company, hiring farmers, upgrading products... All the way to get rich with fellow villagers, he became a resounding "new farmer" in the county.

　　In 2009, Wang Fang, who graduated with a master's degree from Soochow University, returned to Yixing, Jiangsu Province to be admitted as a civil servant after three years of hard work in Shanghai. His ideal life came as scheduled: early in the morning, running on the plank road in the park green space; in the evening, watching a drama or movie; For daily commuting, it is easy to arrive by car in 20 minutes; it is also very convenient for a family to travel long distances during annual vacation.

She even feels that reality is better than expected: "The'Tao Du Yingcai' project implemented in recent years has allowed people with different educational backgrounds to enjoy housing, education and other welfare subsidies. Young people just focus on developing their careers. So many worries." Wang Fang said.

　　Information from the National Conference on Promoting the Entrepreneurship and Employment of Returning Workers shows that in 2020, there will be 10.1 million entrepreneurs and innovative people returning to their hometowns across the country, an increase of 1.6 million over 2019 and a year-on-year increase of 19%.

This set of data shows that some small and medium-sized cities and even counties have experienced the influx of talents, injecting vitality into promoting industrial development, activating the sinking market, and prospering the county economy.

　　"The content of talent entrepreneurship in the county is often closer to actual needs, and the industry is more segmented. Once successful, it is easier to attract attention and have more opportunities for support." Assistant researcher Qiao Yuanbo of Shandong University believes.

　　"A small boat makes a turn around." Sun Rui, a researcher at the Chinese Academy of Personnel Sciences, believes that compared with large and medium cities, county development is more dynamic and mobile. In the tide of the Internet economy, if you can build on resource endowments and focus on key advantages Concentrated investment is likely to produce the effect of "four-two-two-thousands", thereby creating a good entrepreneurial space for talents.

　　Despite this, experts such as He Xiaobin, associate professor of the School of Social Sciences of Tsinghua University, also reminded that the outstanding problems of county talent development-insufficient quantity, dislocation of supply and demand, and low stability cannot be ignored.

　　Yao Kai, a professor at Fudan University, noticed that there are obvious gaps in education, agriculture, and other professionals in underdeveloped districts and counties. The number of talents is insufficient and the level is not high. The phenomenon of continuous increase in turnover rate is more common.

　　Qiao Yuanbo found in his research that many counties have unclear paths for talent training and industrial development, and are out of touch with actual needs. “Blindly demanding'high education and double first-class' when attracting talents, ignoring the objective status quo, wasting talent resources, and stabilizing the talent team Sex is not high."

　　Wang Xinyu, a professor at Beijing Union University, believes that some counties have actively introduced policies to attract talents, but some small and micro enterprises cannot meet the limit requirements of policy support in terms of revenue, registered capital, and tax payment. These enterprises play a role in promoting county development. Very large, and its financing issues also require attention.

　　From the perspective of the overall distribution of talents in the county, the difference is reflected in the east, middle, and west, as well as within the provinces.

"Economically developed counties and districts have some demonstration experience in attracting talents, but counties with low levels of industrialization and urbanization have a long-term brain drain, and the'reservoir' of county talents urgently needs to be upgraded and expanded." said Chen Lijun, a professor at Zhejiang University.

2. To solve the problem, the balanced development of urban and rural areas is needed

　　As the graduation season is approaching, Li Fei, a graduate of the Bridge Engineering Department of Shijiazhuang Railway University, spent a morning strolling around the human resources market in a certain county in Hebei with his resume.

"It is difficult to find a job that matches his profession, and some companies have little room for development." Li Fei eventually stayed in Shijiazhuang, the provincial capital, and joined a design institute.

　　Li Fei's experience reflects the hidden pain of many counties: talents want to come back, but there is no corresponding industry and a platform suitable for growth.

"Counties with relatively backward economies, small consumer markets, low return on investment, and large-scale industrial clusters cannot be formed. It is difficult for some large enterprises and scientific research institutes to land, the professional knowledge of talents cannot be applied, and the channels for increasing are not clear. Occupational attractiveness naturally decreases." Yao Kai analyzes.

　　Yang Dong, the principal of a middle school in a county in Hebei, went to Yanjiao University Town to participate in a job fair to recruit teachers for the school.

“Many people left in a hurry after looking at the introduction. Not many resumes were received.” In the end, a local applicant entered the job, but five years later, he was admitted to a middle school in Shijiazhuang because “the child wants to go to a better elementary school” Teach.

　　Wang Xinyu believes that the quality of teaching in county towns is generally not high, and many people will move out as their children enter school.

Although some counties have introduced attractive policies, it is difficult to improve the level of grassroots social governance and the level of public services for "one small and one old". The relative lack of public service resources such as education and medical care are important reasons that affect the settlement of talents.

　　Many experts said that the industrial foundation and public services, as the two major factors affecting the development of talents, interact and are inseparable.

With a solid industrial foundation and the accumulation of corresponding talents, more funds will be invested in public services; when the treatment of talents in public service fields such as education and medical treatment is improved, corresponding services will be further improved, thereby attracting more talents to settle.

　　Experts generally believe that the unbalanced development of urban and rural areas is the underlying reason for the uneven distribution of talents.

Due to lack of resources and weak foundations, some county towns and large and medium-sized cities have seen gaps in per capita income, industrial development, education and medical care, and social security, which directly weakened the attractiveness of county towns to talents.

　　Sun Rui saw that many county-level talent policies lacked continuity, and the work foundation for talent introduction in districts and counties was weak, difficult, low-priority, and sometimes ignored.

3. "Blood transfusion" and "hematopoiesis" are equally important, so that talents can be gathered at ease

　　In recent years, the Party Central Committee has made plans for county-level talent development from the top-level design, from the publication of "Opinions on Deepening the Reform of Talent Development System and Mechanism" to the "Opinions on Encouraging and Guiding Talents to Move to the Frontline of Hard and Remote Areas and Grassroots". Promulgated, all provide follow and point out the direction for the development of talents in our counties.

　　When one quotes its outline, every eye is open.

Localities are also accumulating experience in activating internal "hematopoiesis" and using external forces to "transfusion".

　　"The integration of the industrial chain and the talent chain is the foundation for the gathering of talents in the county." Chen Lijun once investigated in Deqing County, Huzhou, Zhejiang, and discovered the secret of the successful "out of the circle" of this unknown county: introducing geographic information talents and deepening the geographic information industry. Relying on the industry to build a high-end scientific research platform, and continue to attract high-end talents to settle in, hospitals and universities in the province have successively established branch hospitals, and the concentration of talents has been further consolidated.

　　Sun Rui once suspended his post in Linhe District, Bayannur City, Inner Mongolia Autonomous Region. The local method of flexible introduction of talents and continuous "blood transfusion" has achieved remarkable results: cooperation with scientific research institutes, development of characteristic industries to attract talents, and formation of industrial clusters through talent gathering, thereby creating industrial talents Convergent virtuous circle system.

For example, the local area once brought in experts from the Beijing Academy of Agriculture and Forestry Sciences to provide long-term technical guidance. Later, the two experts resigned to set up agricultural companies in the local area, attracting many college students to return to their hometowns for employment.

　　Many experts proposed that while attracting talents, more attention should be paid to the long-term development of talents.

For example, appropriately decentralize the right to appraise professional titles, clarify the direction of talent training, and open up space for career advancement.

Close cooperation with provincial and urban medical and educational institutions, and the introduction of specially-appointed experts to improve the level of local public services can also narrow the urban-rural development gap to a certain extent.

　　Of course, a scientific and reasonable talent introduction policy must be closely integrated with the actual situation.

"County-level talent development plans should be carefully implemented to avoid blindly raising standards and rejecting suitable talents from the door; nor should they blindly and disorderly introduce them without further planning." Yao Kai believes that the county government must draw a blueprint with "a blueprint." The tenacity of "in the end" guarantees the continuity of the policy of attracting talents, and only then can this "big article" of talents be written well.

　　Borrowing the "enclave" model, building R&D centers in big cities, providing opportunities for small cities to obtain innovative products, has become a new exploration for some counties to attract high-end talents.

"With the thinking of integrated development and coordinated development, putting county talent development in the entire urbanization process to think and plan can provide a steady stream of talents to promote rural revitalization." Chen Lijun said.

(Our reporter Li Xiao, some of the interviewees in the article are pseudonyms)

(Project team: our reporters Li Xiao, Zhao Qiuli, Feng Fan, Wang Simin, Jiang Xinjun)