New York (AFP)

Amazon announced Friday that it had been fined 746 million euros in Luxembourg for non-compliance with European regulations on the private data of Internet users.

The Luxembourg Data Protection Commission (CNPD) "claims that Amazon's data processing did not comply with European Union data protection regulations," Amazon said in a stock market document published Friday.

This conviction is "unfounded," the group also said in this document, saying in a separate statement that it intends to "appeal".

"There was no data leak, and no customer data was exposed to any third party," adds the group.

Amazon had already been sentenced at the end of 2020 to a fine of 35 million euros by the French equivalent of the CNPD, the Cnil, for non-compliance with the legislation on cookies, advertising tracers.

Google was then also fined 100 million euros.

Gafam is regularly criticized for the way they use the personal data of their users.

Brussels tried to bring order by imposing in 2018 its general data protection regulation (GDPR), which has established itself as a global benchmark.

Businesses must seek consent from citizens when requesting their personal data, inform them of the use that will be made of it and allow them to delete the data.

Violations can be punished with heavy fines.

According to the new European regulation on digital services, platforms will no longer be able to use data collected through several services to target a user against their will.

They will also have to provide client companies with access to the data they generate.

Outside of Europe, the American justice validated in 2020 a fine of 5 billion dollars imposed on Facebook for not having known how to protect personal data.

© 2021 AFP