General Administration of Market Supervision: Investigating and handling unfair competition cases in the first half of the year, with a fine of 206 million yuan

  Xinhua News Agency, Beijing, July 22 (Reporter Zhao Wenjun) In the first half of this year, market supervision departments at all levels across the country investigated and handled 3,128 cases of unfair competition, with a fine of 206 million yuan.

  This is what the reporter learned from the State Administration of Market Supervision on the 22nd.

The State Administration of Market Supervision has launched a nationwide special rectification of anti-unfair competition law enforcement in key areas this year.

Judging from the published first batch of typical cases of online false publicity and unfair competition, it mainly involves three different types of orders, including the use of "net celebrity effect" fictitious evaluation and other methods to "swipe orders and speculate letters"; through hiring professional teams , "Swipe hands", use professional technical software and other means to help "swipe orders and speculate letters"; organize employees, relatives and friends and other acquaintances to "write orders and speculate letters"

  On e-commerce platforms, user reviews are often an important reference factor for consumers to choose products.

In order to attract the attention of consumers and obtain more trading opportunities, some unscrupulous sellers seek to “swipe their hands” to conduct false transactions, and improperly increase product sales, user praise and store reputation.

  In the next step, the State Administration of Market Supervision will intensify the supervision of unfair competition on the Internet, severely crack down on the organization of professional teams, the use of online adverts, Internet celebrities, well-known bloggers, live broadcasts, and other methods for "scaling and speculation" and false propaganda. And other acts of unfair competition.