China News Service, June 7th. The US "Diplomat" website recently published an article "Chinese technology companies reshape China's image in the process of going global."
The article pointed out that China's new generation of mature start-up companies are "seeking success through technology-driven business models."
The data picture shows Zhangjiang Artificial Intelligence Island in Shanghai, China.
Picture/Text Gao Zhimiao Chen Su
The article pointed out that for most of modern history, how can Western companies "win" in China is a big problem. Elite business schools have been flooded with various courses and books, trying to crack the code of this precious market in China.
"But today, the situation is changing rapidly." The article pointed out that more and more Chinese companies want to know how they can also win in the global market. "(China) a new generation of mature start-up companies are adopting technology-driven business models. Seek success."
The article enumerates the development history of some Chinese technology companies, and mentions that some Chinese technology companies have been on the headlines of Bloomberg News, the New York Times, and the world's multinational media.
Even in the social media strategies of major B2C (business-to-consumer) companies, the status of some Chinese social media companies is second only to the American social media giant "Facebook" and its "photo wall".
The data picture shows the 6th China Robot Summit, which opened on May 9, 2019. Robots that can cook food attracted the attention of the audience.
Image source: ICphoto
The article shows that the globalization of Chinese technology companies is no longer an exception.
In recent years, despite a slowdown during the COVID-19 pandemic, Chinese startups have increasingly "made Western and other global markets as part of their core strategies."
The article cited a 2020 survey by PricewaterhouseCoopers that 70% of Chinese unicorn companies have developed global expansion plans.
"(China) These companies are fully focused on technology-first, data-driven business models when expanding into new markets. Unlike many Western companies, they emphasize their origins and brands after moving to China; they are not like early Chinese companies. , To expand overseas with value-for-money products." The article said.
In addition, the article also lists a number of startups that have attracted much attention in China, including "Robot Internet+" companies, the world's leading artificial intelligence platform companies, audio sharing platforms, and Chinese brand companies that focus on fashion cross-border e-commerce.
According to the article, some Chinese startups are facing opportunities and challenges in many places after leaving China. The strength of the Chinese government and the relationship between China and other countries will become an important factor in shaping the strategy of all Chinese companies. At the same time, as Chinese companies see these success stories and continue to work on expanding the market, "the story of market entry and expansion has changed."