Initially, we think the title is too confusing.

We are used to discussing our addresses with you because finding a suitable address becomes difficult in such situations, and this is the problem here, what exactly do we want to ask?

Was Salah's support late?

Was it support at all?

From the arabs?

This is a real question. Can the Arabs be considered a unified entity?

What did they expect from Salah?

Did Salah disappoint these expectations or, on the contrary, do what was expected of him?

I'm calling on all the world leaders including on the Prime Minister of the country that has been my home for the past 4 years to do everything in their power to make sure the violence and killing of innocent people stops immediately.

Enough is enough.

@BorisJohnson

- Mohamed Salah (@MoSalah) May 11, 2021

Specialists say Forbes, the most famous economic journal in the world, that popular personal advertisement for a brand can increase its value instantly by 4% on average.

Of course, there are a lot of questions about the circumstances of this statistic, which celebrity are we talking about exactly?

And which brand?

How can the effect be calculated in such matters?

(1)

It's okay, we don't need Forbes or others to know celebrities have a tremendous power to make an impact. In fact, the irony here may be that capitalism rewards the most able to influence the masses, not the most able to benefit them. Even the word "effect" may not be accurate, as the inventors of the Covid-19 vaccine may be the ones who influenced the crowds in the last century, for example, but no one cares what kind of shoes they wear, nor the new tattoo that someone drew on his arm or leg. No one will be paid 200,000 euros every time he publishes an ad on Instagram, and no one will wait for their opinion on the recent Palestinian uprising.

Yes, capitalism is so bad, it is probably the worst human being has ever produced. The idea itself is a nightmare, transforming people into deaf numbers indicating their value is essentially inhumane innovation, but at the same time it often expresses our reality, unleashes our whims and desires, and reflects the reality that we make a good part of with our choices. These celebrities whose support we are waiting for did not become famous because the authority wanted it, or because capitalism imposed them on us, but because we decided to do so.

Don't worry, this is not a prelude to another round of self-flagellation, and it is not an attempt to defend Salah as well.

In fact, the issue that we are about to discuss here is not an issue in the first place, there is no justification for a young man like Salah to hesitate to support the Palestinians in a situation like this. The rule of “coming late is better than not coming at all” does not apply here as well, so delay is not justified because the event It is not new and does not require study or examination of any kind, especially when this delay is followed by a fluid tweet that was carefully formulated by a public relations expert in order not to carry any condemnation and not anger the great sponsors, a tweet that raised more questions instead of answering some of them.

Riyad Mahrez, raising the Palestinian flag

In fact, it wouldn't be a huge surprise if one of these great pastoral officials helped shape it like this.

The situation is difficult, as you can see. The failure of the Palestinians and ignoring the event means that Salah may lose a great deal of his popularity in the Arab world, and condemning the occupier may push his arms to abuse the righteous way in the usual ways.

Therefore, it was necessary to reach a formula for a balance between this and that, and from our knowledge of Saleh, he is not the best person in this role.

We'll excuse you if you started feeling nauseous after the last paragraph.

There is no doubt that the historical and emotional legacy of the Palestinian cause does not at all match the scene of Salah while he is surrounded by a group of advisors helping him to find the appropriate formula for a miserable tweet. This is an inhuman degree of coldness and pragmatism.

Literally, any robot capable of logically linking and analyzing blind information would have produced a more human and lucid reaction in a situation like this.

We repeat, literally.

We are not talking about the Palestinian issue itself, of course, that does not need a robot in the first place.

The paradox is that we mean the following: If our feelings, emotions, and humanity were capable of being transformed into data, information and statistics, and there was a robot capable of analyzing them, then Salah advised to provide the greatest possible support for the cause all the time and without hesitation.

Please think about it for a few minutes, or let us think aloud together, about the rules of current capitalism, for Salah may be the most influential figure in the history of his country, it has never happened that another Egyptian has received so much global follow-up and appreciation before, neither the political leaders, the war, nor the economy. Not even famous people in medicine, engineering, science and the arts.

We know you might not have realized it before, but it is true.

With soft power calculations, Salah may be the most powerful person who has passed through Egypt in its history.

Let's just keep thinking and ignore it. Let us assume that Salah’s achievements on the field over the past years will not guarantee him any protection from the oppression of the occupation’s arms, whether that brutality is in the media or in another form. Suppose that Ziyash, Bogba, Nani, Hakimi, Mahrez and even Manet did not compete in support of the Palestinians and were content with silence, and suppose that clearly and decisively supporting the Palestinian cause would have ended Salah’s march in Europe momentarily with the push of a button. The worst thing that would happen to Salah at that time was to return to his country as a crowned hero, to play With Al-Ahly or Zamalek, and he receives millions of pounds a month after he has given the Palestinians the best possible publicity for their cause, and in the meantime, he has turned into a popular hero who does not have a hard time.

Are there better conditions than these for providing the maximum possible support to the Palestinians throughout the year without conditions?

Usually, the choice is more difficult and extreme than that, and we have to ask the traditional ethical question about the value of money, fame, and stardom if it does not guarantee its owner the freedom to express his opinion in such a humanitarian situation, but in fact, the situation is much simpler than this. Good if he loses he will not lose A lot, and not going to make a difficult choice.

In fact, among all those who care about the Palestinians and their cause, Salah may be the most influential, and the least vulnerable to the expected harm at the same time.

What Salah now possesses is a degree of power and influence that the Palestinians have never possessed during decades of struggle, a power greater than dozens of sessions in the Security Council, provisions of international law and the Oslo Accords, a power we do not believe that Salah himself is aware of its size.

Three years ago, art and language teacher Natalie Brolux posed an important question through the New York Times: Should celebrities give their say in politics?

(2)

Not that the Palestinian issue is not political and has nothing to do with politics from near or far, but the Brolux question was loaded with important ideas that can be applied to any public issue, the most important of which is the logical question about whether the "celebrities" of this world are able to perceive the dimensions of these issues. Originally, and whether their intervention - by extension - was beneficial or harmful.

Jasmine Taylor, editor of The Standard, poses the same question differently.

In October 2019, American singer Demi Lovato received a paid invitation to visit Israel, and according to Rolling Stone magazine, Lovato had received $ 150,000 from the Israeli Ministry of Jerusalem Affairs to post content related to her visit on social media, and to be baptized in the Jordan River. .

After the visit, Lovato received a lot of criticism from supporters of the Palestinian right because of the propaganda it gave to the occupying power, which prompted her to publish a public apology for the visit, claiming that she was not aware of the dimensions and circumstances of the matter.

This is exactly the opposite of what Nicki Minaj did when she was invited to the Jeddah Entertainment Festival in the Kingdom of Saudi Arabia, after her initial approval she posted on Instagram to tell everyone that she had collected her information about the country that had received her invitation, and discovered that the women were subjected to unprecedented repression there, and then decided to cancel the visit in solidarity with them.

(3)

View this post on Instagram

A post shared by Demi Lovato (@ddlovato)

This is what Brolux and Taylor ask about, if we look at the way these celebrities turn into celebrities, it is a process that does not guarantee that any of them will have awareness or a culture of such issues, Nicki Minaj is the exception here, not the rule, the majority of celebrities do not think that they owe the masses or society anything. , And do not think that they are required to verify the quality of a product before advertising it, or in the case of Lovato, to verify the extent of the criminality of a country before advertising it.

Of course, the logical question here seems to be: What is the relationship of all this to Salah and the Palestinian cause?

At first glance it doesn't seem like there really is anything to do with it.

Lovato was completely ignorant of the merits of the case, or so she claims, but the question posed by both Brolux and Taylor was not only about how aware the celebrities are about the issues of their societies, but rather about their ability to take responsibility for their power and influence.

(4)

Salah, unlike Lovato, was aware of the case, of course, but was he aware that one tweet from him was more capable of affecting the world than the demolition of homes and the criminal bombing of isolation?

Let alone Salah, can anyone imagine that there is more impact than the charred dead body of a baby?

Have people, since God placed them on this earth, brought about a more horrific story than this?

Most shamefully, yes.

Bitter experience has proven that a single tweet from Salah or someone of the same size will be more influential in the world and better able to support wasted rights.

This is a horrific story that dislocates hearts, but it is completely true, and if Salah is aware of that then it is his shame, and if he does not realize it then it is his shame and our disgrace because we expected the opposite.

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Sources

  • Celebrities Should Be a Voice for Social Issues - The Standard

  • Should celebrities have their say on politics?

    New York Times

  • Demi Lovato Apologizes for Visiting Israel - Instyle

  • Is celebrity support influencing the masses' decision? PsyPost