<Anchor> There



is a boycott of global fashion brands such as Nike and H&M in China.

These are companies that have made their stance on suspicion of forced labor in Xinjiang's Uighur region, and the Chinese people have made the comments a problem amid the recent US-China conflict.



Beijing Correspondent Song Wook reports.



<Reporter>



Nike shoes are burning in the fire.



In a video posted on Weibo, a Chinese version of Twitter, it is urged to boycott the product, saying, "You don't have to do this, but you don't have to buy it."



The situation is even worse for Swedish clothing company H&M.



One shopping mall has demolished advertising signs, and internet shopping malls and map apps are not even searchable.




H&M announced last year that it would stop buying cotton in Xinjiang, China, where allegations of forced labor were raised, and Nike said it was not supplying products from Xinjiang.



Three days ago, when the European Union sanctions against China for human rights issues in Xinjiang, these companies' remarks are belatedly refocusing.



[Beijing Citizen: You are Chinese. Basically, there is a patriotic Maginot Line. I will not buy these brands.] The



Chinese government has a boycott, and state media such as the Chinese Communist Youth Corps and CCTV are adding to the criticism and fueling the boycott.



[Guo Zhen/China CCTV Anchor: Attacking China with lies while trying to make money in China?" H&M's initials are used to describe it as'absurd.'] In



this atmosphere, popular Chinese celebrities, which are advertising models for the company, are hastily canceling their contracts.



Chinese netizens have also listed Adidas and Uniqlo, who had similar stances on the kidney problem, on the boycott list.



While US Secretary of State Blincoln, who is visiting Europe, re-emphasized the solidarity of the alliance with China, the higher the level of offensive in the West, the stronger the response from China will be.



(Video coverage: Choi Deok-hyun, Video editing: Kim Ho-jin, Video source: Weibo, China)