Berlin (dpa) - The online fashion retailer Zalando wants to drive its growth in the coming years.

In the long term, Zalando wants to achieve a share of more than 10 percent in the European fashion market, the volume of which the company estimates at around 450 billion euros.

In addition, the gross goods volume (GMV), i.e. the volume of all sales, is to rise to more than 30 billion euros by 2025, the company announced on Tuesday in Berlin.

Zalando is increasingly developing into a platform that also offers other brand manufacturers space for their business, which is becoming increasingly important for them in times of Corona - especially since the stationary stores had to close again in the second lockdown last year - in the middle of the important Christmas business .

In the past year, Zalando achieved above-average GMV growth, which also includes business via the platform.

It rose by 30.4 percent to 10.7 billion euros.

In the fourth quarter of 2020, the partner program made up 24 percent of the gross volume of goods in the Zalando shop.

By the end of February 2021, more than 3,400 stationary stores had already been connected to the Zalando platform.


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