This is how influencers went from being young girls who blogged about today's outfit to becoming a big business in which many millions are invested annually.
Watch the whole week's episode of Ekonomibyrån in SVT Play
So influencers became the new rulers
2021-02-22T20:15:55.940Z
From fashion blogs in magenta pink in the early 00's to millions of empires with their own brands. This is how influencers went from being young girls who blogged about today's outfit to becoming a big business in which many millions are invested annually. Watch the whole week's episode of Ekonomibyrån in SVT Play
Source: svt