Xinhua News Agency, Shanghai, February 17 (Reporter Pan Qing) As one of the cities on the mainland attracting the most investment from Taiwanese companies, Shanghai has gathered tens of thousands of young Taiwanese people to start businesses, work and live here.

They celebrated the New Year on the spot under the epidemic, and they made their wishes for the Year of the Ox in the Spring Festival.

Huang Guoxiang: Let "Zhuchun" fragrance in more mainland cities

  Staying in Shanghai for the New Year, Huang Guoxiang, general manager of Shanghai Zhuchun Catering Management Co., Ltd., has one more item in the spring festival arrangement: shop visits.

In winter, watching customers holding a cup of buckwheat milk or golden ginger milk in their hands, Huang Guoxiang felt warm in his heart.

  Three years ago, Huang Guoxiang founded the Taiwanese humanistic tea brand in Shanghai under the name of the ancient famous pot "Zhuchun", and opened the first store in the fashionable landmark Xintiandi.

Relying on the taste, quality, and the creativity of incorporating elements such as ink painting and Chinese Kung Fu into new-style tea drinks, Zhuchun has developed steadily in the mainland market and has a group of loyal "chun fans".

  The sudden outbreak of the epidemic in 2020 has hit the catering industry severely.

After the cold winter, the number of Zhuchun stores increased from 16 to 28, and it was also among the "Top 50 Trendy Catering" at the "China Catering Industry Trend Summit" held that year.

  At the beginning of the new year in 2021, Zhuchun once again "settles" in Fuzhou, Fujian and Longkou, Shandong.

Huang Guoxiang revealed that it will continue to expand focusing on East China and South China, and strive to increase the number of stores to 100 within the year.

  "Stick to Taiwan's traditional tea art, and innovate according to the consumption characteristics of different regions. I hope that the Spring Festival of the Ox will be perfumed in more mainland cities." Huang Guoxiang said.

Liu Yizhan: Continue to build a cross-strait youth cultural and creative platform

  "In the coming year, Michael will continue to build a cross-strait youth cultural and creative platform, attracting more Taiwanese youths engaged in cultural and creative activities to Shanghai, and relying on Michael to realize its own development." said Liu Yizhan, CEO of Michael Jiang Cultural and Creative Park.

  The Michael Chang Cultural and Creative Park, where Liu Yizhan works, is "transformed" from a traditional clothing factory.

In just a few years, dozens of "skilled craftsmen" from both sides of the strait have gathered here, and many Taiwanese entrepreneurs regard them as the "first stop" to enter the mainland market.

  I came to Shanghai for development in 2014. This is the first time Liu Yizhan stayed in this city for the New Year.

With him "stay behind", there are more than 30 Taiwanese compatriots in Michael's Park.

  Liu Yizhan revealed that Michael will have many plans for the Year of the Ox, and the "Time Travel" theme hotel under construction is the focus. It is planned to open in October and will integrate cultural and creative, content, entity, interaction, and community functions to create " An urban cultural and tourism complex with “living” as the core.

  "I hope that this hotel will allow travelers to experience'one city, one time, one place, one life, one life all the way" in a prosperous city, and become Shanghai's new "net celebrity check-in place"." Liu Yizhan said.

Shi Jiayi: Share the development opportunities on the mainland with more Taiwanese youths

  "Only the Spring Festival can make me feel that time is still." On February 14, the third day of the Lunar New Year of the Ox, which is also Valentine's Day in the West, Taiqing Shi Jiayi left such emotions in the WeChat circle of friends.

  As the "second generation of Taiwanese businessmen", Shi Jiayi has lived in Shanghai for 23 years.

Taking over his father’s career as the general manager of Shanghai Genlai Food Co., Ltd., Shi Jiayi became an outstanding young entrepreneur and won the "Shanghai Youth May 4th Medal" in 2020.

  In the past year, the industry has been busy and arduous. Shi Jiayi also served as the head of the Taiwan Youth Department of the Shanghai Taiwanese Investment Enterprise Association.

On the eve of the New Year, she and her companions planned a welcome party across the Taiwan Strait, inviting Taiqing who stayed in Shanghai for the New Year to meet their relatives in Taiwan "Cloud", creating surprises and leaving warm memories for this special New Year under the epidemic.

  Stepping into the Year of the Ox, Shi Jiayi made a wish: Genlai Functional Foods business will flourish, and follow the pace of the mainland's consumption level to achieve corporate upgrades.

The work of the Taiwan Youth League is more intense, providing more support for the "landing" of Shanghai Taiwan Youth League.

  Shi Jiayi revealed that the Taiwan Youth League has many plans for the New Year.

Through the audition method, the Taiqing live broadcast group is formed to help mainland Taiwan youth entrepreneurs to promote their products; music competitions or performances are held to provide cultural entrepreneurs with a display stage and communication channels; to create the Taiqing version of "China on the tip of the tongue", with the help of food Let mainland friends understand Taiwan more deeply...

  "We hope to gather more Taiwanese youths and share the development opportunities in the mainland together." Shi Jiayi said.