display

Bielefeld (dpa / lnw) - Despite all the distance: Corona also brings people closer together - at home.

With the stricter contact restrictions in North Rhine-Westphalia there is also a higher demand for sex toys and condoms.

Various manufacturers announced this on request from the dpa.

According to a spokeswoman for the online retailer Amorelie, the sales figures for North Rhine-Westphalia rose again after the summer and with the beginning of the further contact restrictions.

In November 2020, around 60 percent more orders were recorded than in June and July 2020. In comparison to the previous year, demand in November increased by 30 percent.

"The pandemic has shown that people have taken the opportunity to deal intensively with their own bodies again, to rediscover themselves and to indulge in their own sexuality," says the Amorelie spokeswoman.

Orion also receives this kind of feedback from customers: "The orders, but also our social media channels or our customer service show that there is a very strong need for closeness in this unusual situation," said a spokeswoman.

display

In addition, as in the spring, the so-called lipstick effect is emerging: "In economically challenging times, people postpone very large investments and prefer to indulge in smaller luxury goods," says Orion.

For some it is a nice lipstick, for others a sex toy or lingerie.

In a Germany-wide comparison in 2020, the company sent the most orders for sex toys to North Rhine-Westphalia, followed by Bavaria and Baden-Württemberg.

It is noticeable that significantly more pairs ordered from the dealer compared to the previous year.

In the top list of the products ordered, there is also a device that can be used not only in bed: At one end of the stick is a vibrator and at the other end a massage head that can also be used against tension in the shoulder Home office emerge.

At Bielefeld's online retailer eis.de, orders have also increased significantly.

The numbers for the Advent calendar sold from September onwards would have doubled compared to the same period in 2019.

The product was sold out at the end of November.

display

A further increase can be seen in the manufacturers' channels in the online media.

More and more people have questions about sexuality in times of the Corona crisis, according to the companies.

"This year, in many relationships, it was about how to do justice to the additional pressure to optimize, despite the isolation, to live a balanced sex life," said the spokeswoman for Amorelie.

At Orion, an increased demand for exchanges can also be felt compared to spring.

According to the spokeswoman, couples spend more time together anyway due to the darkness and gray weather.

And singles are more often alone in their own four walls.

They would also be in touch for tips.

At the beginning of the Corona crisis in March 2020, there was an increase in the market for sex toys and condoms.

Amorelie and Orion reported rising demand in the spring.

The online retailer eis.de therefore introduced a second, new and larger logistics system in May.

© dpa-infocom, dpa: 210131-99-240604 / 3