The famous German car company (Mercedes) has launched for the first time an impressive new feature for the luxury electric sedan, which is a large curved screen that extends almost the entire width of the car, instead of the traditional dashboard that we are used to, according to a new video from the company’s YouTube channel.
The new screen is called MBUX Hyperscreen, and it is available on the Mercedes EQS sedan.
Ola Calens, CEO of Daimler AG, the parent company of Mercedes, said in a video recorded last Thursday that the new screen extending across the width of the car "only shows what is needed: no swiping, no scrolling." .
The screen uses artificial intelligence (AI) to get used to the driver's most used functions, for example, if the driver activates the hot massage function in winter, the AI system for user experience will automatically suggest a comfort function in cold weather conditions.
The facial recognition feature identifies passengers with masks with relatively great accuracy, and if the driver repeatedly calls one person via the car's phone at a certain time, the system will suggest his call at a normal time.
In addition, the screen allows the front seat passenger to watch TV while blocking the view from the driver, to keep him focused on the road.
The new car will demonstrate the company's efforts to digitize and electrify its products, Calince said. The EQS is the electrical equivalent of the S-class fuel-powered Mercedes from Mercedes, and it is one of the 4 EV battery-powered models to be introduced for the first time. Once this year, the major German car manufacturers are racing to fill the gap in their collective rivalry with Tesla.
Tesla is the perfect competitor to Mercedes and it certainly has a good reputation in this area.
Two days ago, Tesla's stock price jumped 4.8%, elevating CEO Elon Musk to the top of the world's richest list, with a fortune of $ 188.5 billion.
While Elon’s financial success is testament to the success of Tesla’s pioneering role in the electric vehicle industry, the company's move to Austin, Texas, along with its Shanghai hub and Giga Berlin has certainly set high competition targets for manufacturers. European cars like Mercedes.