Speaking Thursday during an interview with the media Brut, Emmanuel Macron wants to reconcile a youth hit by the crisis and who is waiting for him at the turn, explains Thursday morning on Europe 1 the political "streamer" Jean Massiet.
"We don't talk to everyone anymore when we talk on TV or on the radio."
INTERVIEW
By granting a river interview to the online media Brut on Thursday, Emmanuel Macron wants to convince a youth hit by the economic and health crisis.
The interview, scheduled for 4 p.m. on the set, could last 1:30 to 2 hours, with time dedicated to questions from Internet users.
Brut will then broadcast Q&A on Snapchat.
A few hours before this highly anticipated interview, the political "streamer" Jean Massiet deciphers Emmanuel Macron's strategy at the microphone of Europe 1.
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"We no longer speak to everyone when we speak on television or on the radio. We are talking to a certain category of the population, which remains attached to the traditional media," he explains.
Praised by young people, online media such as Brut, according to him represent "new ways of getting information, more direct, more spontaneous".
The president "wants to fix things up with the street media"
Jean Massiet also sees in the choice of the president a desire to "reconcile" with a certain number of online newspapers, worried about the proposed "global security" law which they believe threatens freedom of the press.
The head of state will be interviewed, among others, by journalist Rémy Buisine, recently brought down by police officers during the brutal evacuation of migrants in Paris.
"Brut has become the symbol of the new street media which have particularly broken through with the yellow vests movement, and which have a problem at the moment with the political positioning. The president is in tune with the internet media and with Rémy Buisine . He's going to try to show he hasn't lost his hand. "
It remains to be seen whether the president will master the codes of this young media.
"Internet can impress politicians because the codes are different, the public is different. It is sometimes more brutal. Politicians tend to express themselves in the same way on the Internet as they do on radio or television, because they are more used to it, they were trained in politics with it. "
Jean Massiet will follow the presidential interview live.
"I can't wait to see if he behaves any differently from a typical interview. But I'm not sure."