Do you prefer to shop online instead of walking up and down the mall or pedestrian mall?

Then you should mark Cyber ​​Monday in red on your calendar.

Many online shops offer cheap deals and discounts on this day - prices can drop significantly, especially when technology is in demand.

Here we explain to you what it is all about, how it differs from Black Friday and how you can really save money.

What is Cyber ​​Monday?

Many are still wondering: What is Cyber ​​Monday anyway?

This is a marketing campaign that has been widespread in the USA for many years and traditionally takes place at the end of Thanksgiving weekend.

Even without the harvest festival, the special bargain day is becoming more and more common in this country.

As the name suggests, the discount campaign always takes place on a Monday.

And: The offers are not to be found in ordinary stores, but on the Internet on the websites of online shops.

Every year the shipping company Amazon advertises Cyber ​​Monday particularly strongly.

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Bargain week

These are the offers on Cyber ​​Monday

Cyber ​​Monday at Amazon and Idealo: four weeks before Christmas, find the best discounts and promotions on the Internet.

Cyber ​​Monday at Amazon Cyber ​​Monday at Idealo

When is Cyber ​​Monday?

As already mentioned, Cyber ​​Monday is always based on the Thanksgiving festival date.

In the USA, this is always celebrated on the fourth Thursday in November.

The next day Black Friday takes place every year.

Cyber ​​Monday falls on the following Monday, which closes the family and shopping weekend.

So the date for this year's Cyber ​​Monday is November 30th.

Black Friday - Cyber ​​Monday: What's the Difference?

Black Friday was launched in the United States by offline retailers and stores to encourage shoppers to shop with discounts and specials on the Friday after Thanksgiving, the national holiday - a great way to kickstart the upcoming holiday season.

Online shops followed suit with Cyber ​​Monday.

The Thanksgiving weekend has thus been extended by another discount shopping day.

Many Black Friday offers are now also valid on Cyber ​​Monday or even beyond.

To differentiate between Black Friday and Cyber ​​Monday is therefore hardly possible today.

Cyber ​​Monday has existed in Europe since 2010 - in particular, US online shops such as the shipping giant Amazon advertise special deals every year.

But companies that have little or nothing to do with technology also participate.

Brands such as Adidas, Nike, Lidl, Rewe and Otto also offer significant discounts in some cases.

According to cyber-monday.deals, an additional 1.1 billion euros were generated in Germany on the last weekend in November alone in 2017.

Cyber ​​Monday offers: make a bargain - this is how it works

Amazon will certainly have some special offers in its range again this year for Cyber ​​Monday.

It can be assumed that the company will again announce the “Amazon Cyber ​​Monday Week” - this year from November 25th to December 2nd.

There are a number of discounts in many categories as well as more than 55,000 day and lightning offers that are either only valid for one day or even for only a few hours (and while stocks last).

In the Amazon Cyber ​​Monday week, new deals go online every morning from 6 a.m., from which customers with Amazon Prime can usually benefit first, as they are the first to gain access.

The online group is trying to convince its users to take out a Prime subscription.

A test subscription for 30 days is free, so that new customers can also browse straight away.

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Bargain week

These are the offers for Cyber ​​Monday

Almost all of the major online shops take part in Cyber ​​Monday and entice you with discounts and discounts.

Cyber ​​Monday at Amazon Cyber ​​Monday at Idealo Cyber ​​Monday at Otto Cyber ​​Monday at Christ

Cyber ​​Monday: Compare offers!

Nevertheless, keep an eye on the prices of other providers - more and more online shops are taking part in Cyber ​​Monday and are also offering good discounts.

The following should be noted: Although many providers promise price reductions of up to 50 percent, the discounts can refer to the recommended retail price that a manufacturer gave when the product was launched.

Under certain circumstances, the offer may not be a real bargain.

It is therefore worthwhile to resist some flash offers, take a look twice and compare prices on portals such as idealo.de (like WELT, belongs to Axel Springer SE).

There you will also find a price history for the past months, so that you can find out whether the product has been available for a similar price for a longer time.

Despite all this, Cyber ​​Monday and the preceding Cyber ​​Week offer a good opportunity to browse and discover - especially if you are already looking for a new smartphone or other everyday products.

In order not to lose your head in the face of the many supposed bargains, it is worthwhile to keep a list in advance of products that you need yourself or that you would like to give away for the Christmas season.


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