Xinhua News Agency, Xiamen, November 27 (Reporter Chu Mengmeng and Guo Qi) Over the past ten years, Taiwanese girl Zhu Huining has visited many places and tried different industries for her entrepreneurial dream since she was a child.
Four years ago, her dream finally took root and blossomed through the Internet in Xiamen on the other side of the strait.
Today, Zhu Huining is an Internet celebrity anchor with 200,000 fans, and the MCN company she founded has signed 2,500 anchors on both sides of the strait.
"Facts have proved that women's sixth sense is quite accurate." Zhu Huining smiled and summarized the entrepreneurial experience.
In 2016, Zhu Huining, who was still in Taiwan, was invited by a social platform to have a first experience of "touching the Internet".
Through the live broadcast, she took netizens to visit Taiwan's landmark attractions such as Sun Moon Lake and Taipei 101.
The sweet smile, cheerful personality, and funny conversation have made her a lot of attention, earning 80,000 yuan in the first month.
At that time, the mainland webcast industry was in the ascendant.
"I have a hunch that I should follow the trend of this era, go to the mainland and start a real business." She said.
Just leave.
Zhu Huining carried his bag, crossed the strait, and settled in Xiamen, where the climate and humanities are very similar to those of Taiwan.
"After I came to Xiamen, I found out that I had good luck this time." Xiamen and the entire mainland have many policy support for the entrepreneurship and employment of young people in Taiwan, and the related industries of webcasting are relatively mature.
There are "time", "place advantage", and "human harmony".
For the past four years, Zhu Huining has gained a large number of fans through live broadcasts nearly 10 hours a day, almost all year round.
She has a wide range of live broadcasts, including talent, video games, pets, food, etc.
She feels that "many fans are just like family" and have always been with her.
Fans from all over the world also introduced the customs of the mainland to Zhu Huining through comments and barrage.
"People from the Northeast will say'嘚Se' Xiaoyanger', and people from Sichuan will say'very good'..." She is familiar with many local dialect slang.
These interactive exchanges allowed the Taiwanese sweet girl's live broadcast to "receive the earth" in the mainland, which attracted more attention and resonance.
Soon after she was single-handedly in the field of webcasting, Zhu Huining established Ningjiajun Media Co., Ltd. Now there are 6 friends from both sides of the strait walking side by side with her.
"I feel like a drop of water, quickly integrated into this land."
During the new crown pneumonia epidemic this year, Zhu Huining continued to stay in Xiamen to conduct business.
As the number of "homestays" increased and the number of webcasters suddenly increased, Zhu Huining's competitive pressure suddenly increased.
However, in the crisis, she smelled new business opportunities.
"The popularity of live broadcast is a manifestation of the young people's'home economy', so I think the pet sector that also belongs to the'home economy' will also become a new blue ocean." Zhu Huining said.
Through the combination of online and offline operations, she introduced pet-related content in live broadcasts and short videos, and at the same time offered offline courses and launched related cultural and creative products.
Looking back on her entrepreneurial experience, Zhu Huining feels that the ability to use media is gradually becoming a basic skill required in all walks of life. Young people on both sides of the strait can seize the opportunities of new media and bravely realize their creative ideas.
In the live broadcast, Zhu Huining will always introduce the situation in the mainland to Taiwan youths, telling them that there is a social atmosphere that encourages young people to innovate and start businesses.
"I sincerely hope that more young people from Taiwan can come to the mainland to see, especially young people who are innovative, seeking change, and brave." She said, "I look forward to having more opportunities to start a business in the mainland with Taiwanese friends and realize their dreams. ."