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July 19, 2020 The collapse of the activities of bars, trattorias, restaurants, pizzerias and agritourisms has an avalanche negative effect on the national agri-food sector, with a loss of turnover of at least 3 billion for the lack of purchases in food and drinks only in summer 2020. This is what emerges from an estimate by Coldiretti, which stresses that extra-domestic consumption for lunches and dinners outside the home is expected to drop by 40% during the months of July, August and September for the Coronavirus emergency.   

A drastic reduction of the activity which, Coldiretti points out, is transferred to the non-sale of many agri-food products. In some sectors such as the fish and wine sectors, catering, Coldiretti specifies, is indeed the main marketing channel by turnover.

In addition to the economic crisis and mistrust among Italians, the lack of tourism from abroad with over 16 million foreign citizens on holiday in Italy in 2019 during the months of July, August and September, which this year are at risk to be practically eliminated from the worries and constraints made necessary to face the coronavirus emergency. It is, notes Coldiretti, a "heavy void" which is unfortunately not compensated by the 'patriotic turn' of the Italians, who 93% have chosen to spend their holidays in Italy, the highest percentage for at least 10 years according to a Coldiretti / Ixe 'analysis, which shows that 34 million citizens of the Bel Paese have decided to go on vacation for at least a few days in summer 2020, with a drop of 13% compared to last year.   

Summer without foreign tourists "impacts the entire tourism industry starting from food that in Italy - Coldiretti warns - weighs about 1/3 on the entire holiday budget of tourists for meals in restaurants but also for the purchase of In addition to the direct damages - Coldiretti points out - the indirect ones are added because the promotional effect on the Made in Italy products abroad is missing, with foreign tourists who continue to look for them once they return to the countries of origin, determining a push to national export ". In fact, Italy is the "undisputed world leader in food and wine tourism - Coldiretti concludes - thanks to the primacy of the greenest agriculture in Europe with 303 specialties with geographical indication recognized at Community level and 415 Doc / Docg wines, 5155 traditional regional products surveyed along the Peninsula, the organic leadership with over 60 thousand organic farms and the largest worldwide network of farmers and farms markets with Campagna Amica ".