Seminar to support Japanese restaurants in Thailand Sales decrease at Corona 5:46 on June 25

The JETRO-Japan External Trade Organization, located in Thailand, which has the fifth largest number of Japanese restaurants in the world, is holding a seminar to strengthen food delivery in an effort to support Thai Japanese restaurants, whose sales are declining due to the new coronavirus. Introduced how to increase sales.

The seminar was held online by JETRO's Bangkok office and was attended by over 100 people, including those involved in the Japanese restaurant operating in Thailand.

In Thailand, while the restaurant industry was hit by business restrictions and other factors associated with the spread of new coronavirus infections, the use of food delivery increased rapidly, and its use is the key to sales recovery.

At the seminar, managers who increased sales by utilizing food delivery gave a lecture and made sales in Thailand where SNS spreads, such as creating menus and packages for delivery, posting photos that attract SNS users and utilizing celebrities We introduced the know-how to grow.

With more than 3600 Japanese restaurants, which is the fifth largest in the world, in Thailand, JETRO hopes to expand exports of Japanese ingredients such as fresh fish and Japanese beef through the support of restaurants.

Kaoru Fukuda, Director of Agriculture, Forestry, Fisheries and Foods, JETRO Bangkok Office said, “Many people have started to use food delivery due to the spread of infection. It is necessary to use Japanese restaurants as one of the options. I think."