China News Agency, Beijing, June 6th (Reporter Du Yan) The Beijing Consumer Season was officially launched on Wangfujing Street on the 6th, and 16 districts simultaneously launched various regional special activities. During the same period, 2.2 billion yuan (RMB, the same below) government and enterprise consumption vouchers and more than 10 billion yuan enterprise vouchers were issued to consumers in Beijing.

Data map: On the evening of June 3, citizens dine in a restaurant in Wangjing District, Chaoyang District, Beijing. On the same day, the Beijing Municipal Bureau of Commerce revealed that the Beijing consumer season will start on June 6 and end after the "Eleventh" Golden Week. During the period, 12.2 billion yuan of consumer coupons will be issued. China News Service reporter Hou Yushe

  At 10 a.m. on the 6th, after a cross-border rap performance of Peking Opera that blended the traditional features of old Beijing and the vitality of the new Beijing, Cai Qi, Secretary of the Beijing Municipal Committee, Chen Jining, Mayor of Beijing, Vice Minister of Commerce Wang Bingnan, etc., as well as electrical salesmen in Beijing, "Express courier brother", "Takeaway brother", community workers and representatives of the medical team of the Hubei Ecuador jointly opened the door to symbolize Beijing's restart of the "fast forward button" to start the Beijing consumer season.

  According to reports, the Beijing consumer season with the theme of "taste consumption, life of FUN" will continue until October 8th, and "Beijing Cai", "Beijing Voucher", "Beijing Pin", "Beijing Yun" and "Beijing Flavor" will be launched. The six major activities of "Beijing Xuan" cover ten areas of catering, shopping, culture, tourism, leisure, entertainment, education, sports, fitness, and travel. More than 400 events are held through online and offline resonance.

  Among them, the 2.2 billion yuan government and enterprise consumption vouchers and more than 10 billion yuan enterprise consumption vouchers in the "Beijing bonds" section were issued to consumers in Beijing on the 6th, and thousands of enterprises and stores in Beijing participated, benefiting the citizens of Beijing.

  To support the accelerated restart of Hubei's economy and society, the Beijing Consumer Season set up a Hubei specialty specialty area on Wangfujing Pedestrian Street. The relevant person in charge of the Beijing Municipal Bureau of Commerce said that the exhibition activities not only smoothed the sales channels of special agricultural products from the Hubei and Beijing counterpart support areas into Beijing, but also enriched the Beijing market and promoted the development of consumer poverty alleviation.

  Under the new crown pneumonia epidemic, "live streaming" has become a "new fashion". The first large-scale live broadcast of the Beijing consumer season was also launched in front of the Wangfujing Department Store at 10 am on the 6th. Yang Jinbai, vice mayor of Beijing, brought goods for Beijing's time-honored brands in the live broadcast room and introduced netizens to Beijing's consumer season related preferential policies.

  It is reported that during the Beijing consumer season, a number of Beijing’s business associations, e-commerce platform companies, and physical businesses will hold more than 100 live broadcast events, including live broadcasts of all people, live broadcasts of famous brands, live broadcasts of non-legacy, and live broadcasts of Beijing cuisine. Poverty alleviation and live broadcast etc.

  On the 6th, the 16th district of Beijing started the activities of the consumer season synchronously, and carried out "Dongcheng e stuttering with good taste", "Enjoy consumption and fashionable West City", "Fengtai Online Yuntao good things", "Shijingshan Jingxi consumption festival" and "Li Li" ""Happy Tongzhou Happy Shopping" and other special activities.

  It is worth mentioning that since 2019, Beijing has launched a number of measures to prosper the night economy, and has initially cultivated a number of new consumption scenarios in the "Yejing City". However, under the epidemic, the "Yejing City" was greatly affected. With the emergency response level of public health emergencies in Beijing from 0 to 6 on June 6, it was adjusted from level 2 to level 3. On the evening of the 6th, 79 landmarks, commercial districts, and special blocks in Beijing including Qianmen, Xidan, and Tongzhou Grand Canal The "Yejing City" will be re-lit, and the resumption of commerce and market will be promoted in an orderly manner. (Finish)