(Interview with the two sessions) Zhang Jindong "Shu" said "new life after the epidemic" of traditional enterprises

  China News Agency, Nanjing, May 21 Question: Zhang Jindong "Number" Says Traditional Enterprises' "Newborn After the Epidemic"

  Author Yang Yanci Guo Yanan

  From the first involvement in the commercial seas in the 1990s to the fourth decade of steering the private giant ship, Zhang Jindong, deputy to the National People's Congress and chairman of Suning Holdings Group, is looking forward to the upcoming National People's Congress. He prepared five suggestions, hoping that the conference held in this special period will bring "strong heart" and "timely rain" to the majority of private enterprises.

  The epidemic is undoubtedly a big test for many Chinese private enterprises. But in Zhang Jindong's eyes, he saw the new hope of traditional enterprises-digital business opportunities in the "cloud" era.

  "Under the epidemic, the digital transformation of the national economy has become a general trend, and the arrival of new infrastructure is accelerating this process, bringing new opportunities to all walks of life." Zhang Jindong believes that "in this process of anti-epidemic" A number of new models, new formats, and new economies have been introduced, such as vertical e-commerce platforms for life, integrated online and offline service forms, and live broadcasting with goods to help farmers. The service industry may usher in new development. "

  He further proposed an "online home" model.

  He believes that this model will become the mainstream form of consumption in the future, and will also create greater demand and market space. In this epidemic exam, the demand for "house economy" surged. The demand for home services has exploded in the original category, and has continued to expand in the new category. After the epidemic, the online consumption habits that consumers have developed will not end with the passing of the epidemic, which means the continuation of business opportunities.

  "After the epidemic, there may be a series of changes in consumers’ lifestyles and lifestyles. For example, they may pay more attention to health management, food nutrition and health, and promote home lifestyle. This is a problem for many industries, including retail. It is also an opportunity for integration and upgrading. "Zhang Jindong believes that how traditional enterprises can quickly connect new business opportunities lies in embracing data and finding directions from numbers.

  In recent years, Zhang Jindong has paid close attention to the development of the digital economy, from data openness and data security to data sharing this year. In his view, to seize the future consumption form, the goal is to seize the value of data.

  Zhang Jindong said that from 2018 to the present, driven by national policies and measures, breaking the information island, making big data generate value through interaction and sharing has gradually become a social consensus.

  "Data, like sunlight, air and water, penetrates into all areas of society and becomes an indispensable necessity. Due to the generation, intercommunication and sharing of data, industries and individuals are motivated to change and progress." Zhang Jindong believes that this happens especially this year After the New Coronary Pneumonia epidemic, the need to deepen the sharing and convenient use of big data information that closely affects social production and life has become more intense.

  Despite the rapid development of the data era, barriers remain. Zhang Jindong believes that from the perspective of current domestic data sharing and use in China, there still exist contradictions between data sovereignty and data segregation, data openness and data protection. Therefore, he suggested setting up a data governance committee as the leading agency for data resource sharing management, responsible for overall planning, coordinating the promotion of data sharing, and the organization and implementation of related management methods.

  "Grasp the trend, take the initiative to innovate, and be full of confidence to win the future." Zhang Jindong believes that at present, anti-epidemic work has achieved staged results. For private enterprises, the next most important thing is to transform the "anti-epidemic spirit" into a driving force for economic and social development. (Finish)