China News Agency, Berlin, May 19 (Reporter Peng Dawei) The organizer of the Berlin International Consumer Electronics Show (IFA), one of the world's largest consumer electronics exhibitions, announced on the 19th that this year's IFA exhibition will be held on September 3-5 , The duration is shortened to three days, and the number of participants is strictly controlled and not open to the public. This is the first large-scale exhibition confirmed by Germany since the outbreak of the new crown epidemic in Europe.

　　Messe Berlin announced on the same day that the annual IFA exhibition will be streamlined into four core segments this year: IFA Global Media Conference, which provides keynote speeches and press releases for brand owners, IFA Global Markets, sourcing platforms, and innovation platforms IFANEXT and Shift Mobility, and VIP area for IFA business meetings.

　　The organizer will ensure the safety and health of the participants by controlling social distance and flow of people and providing effective health protection measures. In view of this, this year's IFA exhibition will not be open to the public, and only invited audiences can participate. Each of the four major sectors is limited to 1,000 participants per day.

　　It is reported that this year's IFA exhibition will invite 800 industry reporters to report live, and the rest of the media will participate online. Cristiano Amon, President of Qualcomm of the United States, has been confirmed as the keynote speaker for the opening of IFA 2020. He said he hopes to convey the importance of mobile internet at this unprecedented moment, and will also share Qualcomm's latest developments in 5G, artificial intelligence and other key technology areas.

　　Yu Chengdong, CEO of Huawei ’s consumer business, said that Huawei has participated in the 9th IFA exhibition, which is an excellent platform for Huawei to promote products and strategies and make friends with the world. It looks forward to continuing to participate in this year ’s new form of IFA exhibition.

　　Since the outbreak of the new crown epidemic in Europe in late February, a number of important international exhibitions in Germany have been cancelled, including the world's largest industrial exhibition Hannover Industry Fair, the world's largest travel exhibition Berlin International Tourism Fair, and the German book region Leipzig Book fairs, etc. (Finish)