San Francisco (AFP)
Disney boss Bob Iger has resigned from Apple's board of directors as the two groups prepare to launch competing video streaming services, according to a document filed with the SEC, the US policeman of the Stock Exchange.
The CEO's departure came on Tuesday, the day the California technology giant announced that its new platform Apple TV + would be put into operation worldwide on November 1, before Disney +, which is due out November 12 in the United States, Canada and the Netherlands, before being available internationally.
Apple this week introduced its new range of iPhone at reduced prices especially for the base model, as well as attractive rates for these new entertainment services.
The Apple brand is looking to reduce its dependence on the iPhone, which has lost market share compared to its competitors in a sluggish market.
Apple TV + will cost $ 4.99 a month, a price almost half that of Netflix. Customers who buy an iPhone, iPad, IPod touch or Mac (computer) will be free subscribers for one year to this service.
The platform, which will also compete with Amazon Prime Video, Hulu or HBO Max, will offer little original content at the beginning, but Apple has promised to add every month.
Bob Iger recently told an investor conference that "nothing is more important to us" than the new Disney + platform.
In addition to its huge catalog of popular titles (including Pixar cartoons), Disney has planned a new series based on Star Wars, with the return of Ewan McGregor as Obi-Wan Kenobi. It will cost $ 6.99 per month in the United States.
© 2019 AFP