13 ways to detect fake reviews on hotel reservation sites

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Human beings tend to think that those who say their opinion about an honest product are not deceptive or paid, but unfortunately 1 in 7 of those who rate hotels on the world's most popular booking sites are liars, according to the Guardian.

There are some allegations that hotels offer guests rooms, discounted meals and cash rewards in exchange for writing positive deals on travel sites, and some even hire specialized companies to raise ratings.

This is happening at a time when travel research companies reported that people who read hotel reviews online are 59% more likely to book, so researchers from Coronel University in America asked independent writers to write 400 false evaluations of hotels they did not visit, compared with 400 ratings for other visitors. For these hotels, they find simple scores that reveal fake online reviews and offers to differentiate:

1. Referring to the hotel or resort in its own name, repeating it, and emphasizing that the writer has traveled with his wife and children, means that he is often lying, as well as repeating exclamation marks, frequent use of words such as "I" and "we", and over-writing "Very" and "really"; this is a tactic on the part of scammers to enhance their credibility, because they were not already there, according to the British Telegraph report.

2 - a lot of talk without sending a single information about the place, you will find everything beautiful, without knowing exactly what is this wonderful thing, and why is so wonderful? What's good about the rooms? What is the relationship between the evaluation and the fifth anniversary of the marriage of the writer? At a time when the reader needs information about the cleanliness of beds, bathroom and blankets.

3 - find positive opinions paid about things far from the hotel, such as the pleasure of shopping in the city, and how difficult to get a vacation, and how the husband surprised his wife last week's booking, and friends they met during the trip.

4. Phishers use a lot of verbs, while real visitors use a lot of names, because a liar will return everything to himself because he only knows it, but the real visitor deals with "mattresses", "breakfast times", "room service providers" and " Towels. "

5 - scammers write their assessment in the form of a story usually in order to thrill, add an atmosphere of adventure or romance or emphasize the love of the family, and many of the situations that you will go through if you visit the hotel, but the real visitor will write about the price and suitability for service clearly, and concrete details can be measured .

6. Look for duplicate words and phrases between ratings on a hotel, because fake writers are often instructed to write certain things, so that you find them in front of you in different contexts.

7 - Do not trust the written evaluation of an account without a special picture, or under the name of something or numbers and punctuation, some companies are in the process of writing reviews using thousands of fake accounts, and in 99% of cases do not care to write binary names, and you will find personal photos are pictures General for pyramids or statue of liberty or without a picture.

8 - Usually the language will not be grammatically sound and spelling, not to the extent that one of us write classical without errors, but you will find the syntax is not sound as if translated on Google from English, as you will not find you if you want to write a similar assessment, it does not carry The tone of the country, and significantly weak.

9 - There is the most difficult fake writer, who offers hotels discounts and services in exchange for writing a great evaluation, and this will not find the previous mistakes.

This author can be discovered if you click on his account and follow the ratings he writes for other hotels, here you will discover that he tends to give all five-star hotels, with a view free of negative comments, to know you that this author is bought by everyone.

10 - Use the service "from newest to oldest" to sort the ratings, and the truth will appear to you; usually you will find fake reviews come after a large number of negative comments, forcing the hotel to resort to purchase ratings.

11 - It is better to look at the average ratings, such as 3 of 5 stars, because these ratings are often honest, and you can use the negative and positive aspects of them, then search them among the rest of the reviews to discover their sincerity or falsity, such as the price is suitable for services but the hotel is far For the tourist attractions, or the view of the beach is beautiful, the service is excellent but there was a breakdown in the swimming pools.

12 - Send a message to the accounts that have written reviews on the hotel, usually will not respond to the owners of false opinions, but those who have already visited the hotel often looking to help others.

13- To make sure of the final service you will receive at the hotel, you can search for his name in the "Google Images", and not on the sites of booking and evaluation, and you will find those images of rooms, bathrooms, entrance and the beach in a natural quality without modifications, images of real visitors without a doubt.