Falling food fall September 6 16:30
Summer is over and “Food Fall” has come.
Delicious vegetables, fruits, fish and sweets are good too ...
However, contrary to that expectation, there are people who have faces that do not float. I tried to interview what happened. (Network reporter Asako Wada Kotomi Fujime Yoshiyuki Gun)
Saury is expensive! One after another
The taste of autumn "Saury" has entered full-scale season.
However, this is due to unfishing and screaming on SNS.
“That ’s expensive. It ’s 360 yen for one. Is it no longer common food?”
"Saury is expensive. Common fish ... I can't get it."
"I feel like it was a long time ago when it was sold for under 100 yen."
Some of them posted a photo of a product label that says 2 saury 637 yen, and posted that "Saury will be classified as a luxury product in the future."
Fresh fish store where saury disappeared
There was also a fish shop where an unusual situation occurred.
In the “Fukuyuki Yamamoto Fresh Fish Store” located in the No. 10 street shopping street in Sasazuka, Shibuya-ku, Tokyo, new saury is usually on display from late August to early September. Not in stock.
This means that customers have been inquiring, “Isn't saury yet?”
Why did saury disappear from the storefront?
I asked President Yamamoto.
“Kotoshi has a small amount of landed fish and is expensive. Good saury goes to sushi restaurants and so on, so it does n’t come around easily.”
It was about 10 years ago when a thick and greasy saury was baked and sold at the storefront, and it sold for 150 yen per animal. The price is unthinkable now, but at that time, it was still profitable.
This shop is particular about offering cheap to shoppers.
The president spilled at the end of the interview.
“Maybe one of them may not be in stock. It ’s been 70 years since I started the store, but this is the first time I ’ve given up.”
The red beans that are indispensable for hagi…
"Ohagi" is deeply associated with autumn autumn. There are also changes in the red beans that affect the taste.
According to the Japan Beans Association (Tokyo), azuki beans are said to be prominent in the past few years due to bad weather. Last year, the yield per 10 ares fell by about 20% compared to the previous year.
Some producers have shattered their inventory of red beans, but now they have reduced their inventory.
A JA representative in the Kinki region, which produces red beans, said, “There are cases where a Japanese confectionery store asks you to separate the red beans as much as possible, but they cannot be separated because they are not in stock.” Talk.
Make a rice cake
A representative of a Japanese confectionery store that has its head office in the Kinki region also says:
“Currently, no matter how much money you put in, you can't get it.
Therefore, this Japanese confectionery store put out such a sticker in July.
“We will change the standard of Botata”
The standard change is to sell the product sold as “Botata” as “Ohagi” and reduce the size from 120 grams to 80 grams.
The store clerk told us why.
“We believe that“ bota rice cake ”is the one that uses lots of red bean paste and cannot be sold as“ bota rice cake ”with a reduced amount of red beans used and a smaller size.
Even with Oden ingredients
Many people may want to eat “oden” when they feel chilly.
However, there are also changes that are worrisome to kneaded products such as sweet potato fried and chikuwa. Major manufacturers such as Kibun Foods and Nihon Suisan raised prices by 5% to 15% one after another in March.
It is said that manufacturers in various regions are now forced to take measures such as raising prices and reducing the volume.
This is because, in addition to the increase in labor costs and transportation costs due to labor shortages, the import price of surimi “Suketodara” as a raw material is rising.
Caused by the popularity of that product! ?
Why is the import price of Surimi's surimi increasing? When I talked to the Japan Kamaboko Association, he explained that one of the reasons is that the popularity of certain familiar products is increasing in the world.
What are the familiar products ...
"Kanikama".
"Crab-flavored kamaboko" that uses fish meat instead of crab meat, was developed in Japan in the 1970s.
The main ingredient is white fish such as “Spotfish” as well as kneaded products. Mr. Masaru Okuno, Managing Director of the Japan Kamaboko Association, explained why the popularity of “Kanikama” is increasing worldwide.
“Since the BSE problem from the 1980s to the 1990s, fish food has spread as a safe animal protein source. In recent years, with the growing health consciousness, crab fish that can be added to dishes such as salads mainly in Europe and the United States and China. It ’s growing in popularity and growing worldwide. ”
While being blown by the autumn breeze ...
Of course, not all of the autumn tastes are changing.
Still. I felt that it would be necessary to think about each of the ingredients while being blown by the autumn breeze.