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Study: Russians began to spend more on purchases on the Internet


Experts found out how Russians relate to shopping on the Internet. I got acquainted with the results of the study RT.

According to the analytical center Bitrix24, 38% of Russians said they increased their spending on online shopping compared to last year.

Almost all respondents (90%) pay for online purchases by credit card, not cash. Just over half of Russians, as follows from the survey data, are ready to buy expensive things online.

However, the majority of respondents admitted that shopping on the Internet is attractive because of discounts. So, for a third of respondents, a 15–30% discount was decisive when buying goods and services in an online store, 25% of respondents satisfied a 35–50% discount, 6% of respondents were satisfied with a 5–10% discount.

The absolute majority of Russians (84%) make online purchases only from home. 14% find time for online shopping at work.

More than half (54%) of respondents prefer shopping in Russian online stores and only 16% prefer foreign sellers.

The survey also showed that 34% of respondents are willing to pay for one order in an online store from 5 to 20 thousand rubles. The study was conducted in July 2019, 1040 respondents took part in it.

Earlier, Rosstat told for what purposes Russians most often use the Internet.

Source: russiart

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