He was originally a rapper, but about eight years ago he started producing music – something that led all the way to a Grammis in the category producer of the year 2019.
On Friday, Simon Superti releases the album "Hemlisar" which moves between pop, rock and folk music. The album's title track has been described as an homage to the popular song singer Cornelis Vreeswijk.
"I see this as a hip-hop record in some way because it's a mix of genres, but it felt obvious to me.
"I have no idea what I'm doing, but it feels fun," he laughs.
"People play so fucking hard"
One goal that Simon Superti has with the upcoming album is to make "macho men cry". The inspiration comes from having grown up around tough guys.
"I think guys in general should get closer to their feelings, I think people play so damn hard.
To achieve the goal, Superti has put in many of his own emotions.
"It's the only way to get people to come to their feelings, to show that I dare too. It's been a process but I love that I've done it. It's the closest I've come to having time with a psychologist.
"Blatte complex – we will stop doing that"
One of the tracks on the album is called "Svartskallepunk" which by describing how Superti now enters nightclubs dressed in only slippers addresses topics such as structural racism.
"Now it's not like everyone should go and say that word here and there. But this is our song. Where we also get to behave with distorted guras and be like them and have just as much fun. We are the ones who used to not be allowed to come into the club but who are allowed to do so now.
"It's this blue complex that we should stop doing. That we should thank you for allowing us to be here. We have been here and will continue to be.