The pharmacy has opened a special area for "detoxifying and detoxifying drugs". Photo by Li Bo, all-media reporter of Guangzhou Daily
Recently, the temperature in many places in Guangdong has been rising, coupled with the high humidity, many citizens have the feeling of "sauna" when they go out. The arrival of "sauna days" also directly led to the hot sale of anti-heat cooling drugs. The reporter visited offline pharmacies and learned about e-commerce platforms and found that the sales of products such as Huo Xiang Zhengqi Water and Cooling Oil increased by three or four percent month-on-month. The person in charge of the chain pharmacy told reporters that at the same time, the sales of antipyretic and detoxification drugs continued to rise, increasing by about one or two percent month-on-month.
"Whether it is e-commerce or pharmacies, they have been actively stocking up on anti-heat drugs and even taking the initiative to carry out promotions recently, either in order to use this 'small profit but high sales' to attract traffic and drive the sales of other products in the store." An industry insider revealed.
Text, photo/Guangzhou Daily all-media reporter Tu Duanyu Wen Jing (except signature)
Physical pharmacy: Huo Xiang positive qi liquid is sold, and clear heat and antidote drugs are sold well
"Huo Xiang Zhengqi Water is selling very well, and in the past week, some stores have even directly increased their sales by half." Zheng Haotao, general manager of Jinkang Pharmacy, said that from a month-on-month perspective, anti-heat cooling drugs, including Huoxiang zhengqi water, Rendan, ten drops of water, cooling oil, etc., have seen at least a sales increase of about three or four percent.
Walking into a chain pharmacy in Baiyun District, the reporter saw the "clear heat and detoxification" drug zone specially opened by the store as far as his eyes could see. I saw a complete range of categories and brands on the shelf, including stomatitis granules, Baiyunshan banlan root granules, pharyngitis tablets, honeysuckle granules, huanglian supernatant tablets and other products. "Recently, many citizens have reported that they have symptoms such as easy fire, fatigue, sores in the mouth and tongue, sore throat, etc., which may be caused by wind and heat and lung and stomach heat, and related local drugs such as stomatitis Qing have once again ushered in a small peak in sales." The person in charge of the store told reporters that for the local market, clear heat and detoxification Chinese proprietary medicines do not have a significant off-peak season, may be affected by "two yang" and high temperature weather in the near future, so drug sales are also more ideal, because such commonly used drugs are not out of stock, so consumers often buy "moderately", there will be no rush to buy, hoarding the phenomenon.
A merchant on an e-commerce platform launched a "summer heat prevention and cooling medicine set".
Online merchants: promote summer heat prevention and cooling sets
In high temperature weather, the reporter browsed the online platform and found that Huoxiang Zhengqi oral liquid, Huoxiang Zhengqi capsules, Huoxiang Zhengqi water and other hot sales.
The reporter entered the keyword search for "anti-heat medicine" on the e-commerce platform and saw that the top five with the highest sales volume were Huo Xiang Zhengqi Oral Liquid and Huo Xiang Zhengqi Water from different merchants. Among them, a 18 sticks/box priced at 47.9 yuan Huoxiang Zhengqi oral liquid belongs to the "hot sale in the industry this month". A lotus fragrance zhengqi water 10 sticks× 10ml/tube/box, the price of 1 piece is 5.6 yuan, and the monthly sales are more than 1,<> pieces, many buyers have left a message under the product saying that buying this medicine is to prepare for summer.
In addition, in order to attract customers to buy Huoxiang Zhengqi Mixture, some online pharmacies played a group purchase discount of "500,1000 yuan back for 50 boxes", pharmacy customer service told Guangzhou Daily all-media reporter that personal account purchase orders of 100 boxes can enjoy corporate policies, the more you buy, the more discounts, "The purchase of 500 boxes, <> boxes is mainly company customers." Now these kinds of discounts are pushed for individual users' orders in order to drive sales." However, there are few online pharmacies that push such dozens or even hundreds of box group buying discounts, and most online merchants mainly discount three-box, five-box, and eight-box discounts.
In addition to Huoxiang Zhengqi Oral Liquid, Huoxiang Zhengqi Water, etc., merchants on e-commerce platforms have launched "Summer Heat Prevention and Cooling Drug Set". The reporter randomly clicked on 4 of the "sets", and the medicines in them included Huo Xiang Zhengqi Water, Feng Oil Essence, Cooling Oil, and Rendan, priced at 19.90 yuan / set; There are also 10 "sets", which not only have Hui Xiang Zhengqi oral liquid, wind oil essence, cooling oil, honeysuckle dew, but also medical ice packs, anti-itching flower water, band-aids, mosquitoes afraid of water, etc., it is understood that these summer heat prevention and cooling sets, since last summer, have been favored by the company's customers, during which the buyer said that there is no need to buy them separately, convenient for distribution to employees. With the arrival of summer in May, this type of set is gradually gaining attention. At the same time, this year, some merchants said that they can provide customized services for cooling and heat protection suits according to enterprise requirements.
In the summer, children's health is also concerned by parents. According to the "5·26" pre-sale data released by Jingdong on May 6, from the pre-sale opened at 18 p.m. on May 5, as of 23 o'clock on May 8, the pre-sale transaction volume of pediatric drugs increased by 5 times year-on-year, children's gastrointestinal medicine, Chinese medicine tablets, and skin medicine are new health trend categories that consumers choose to buy, and the number of users who paid deposits during the pre-sale period increased by 25 times, 24 times, and 7 times respectively.
Expert: To prevent heat stroke, you can carry anti-heat and cooling drugs with you
Previously, the dynamic guide "How to do a good job in the prevention and emergency treatment of occupational heat stroke" issued by the Department of Occupational Health of the National Health Commission showed that in addition to replenishing water, salt and minerals, avoiding high temperature direct work, paying attention to diet and rest, the five major measures to prevent heat stroke should also "carry anti-heat and cooling drugs", such as "lotus fragrance zhengqi water, ten drops of water, wind oil essence" and so on. In this regard, some experts said that coinciding with the hot weather, many children have the need to prepare for the exam, adults have outdoor work and other needs, at this time everyone should do a good job of cooling and heat prevention measures to avoid heat stroke. "Heat stroke includes aura heat stroke, mild heat stroke and severe heat stroke. Severe heat stroke is divided into three types according to severity: heat cramps, heat exhaustion and heat stroke, of which heat stroke is the most serious type of heat stroke. Experts said that when you go out in the near future, you can consider carrying drugs to be prepared, and common anti-heat drugs that can be carried include ten drops of water, lotus fragrance zhengqi water, cooling oil, Wujidan, etc.
Tips to prevent heat stroke
Away from the scorching sun, scientific movement. Wear umbrellas, hats and sunglasses, sunscreen, and plenty of drinking water when you go out. Try to schedule outdoor exercises in the morning or evening to avoid excessive fatigue.
Drink water properly and be nutritionally balanced. Ensure adequate water intake, and if you sweat excessively, you can drink electrolyte-containing beverages such as light salt water. Eating plenty of fresh vegetables and fruits can also replenish water. Outdoor activities are very physically extensive, and citizens should pay attention to balanced nutrition and supplement enough protein, such as fish, milk, and beans.
When you return from going out, avoid turning on the electric fan and taking a cold shower immediately, which will make the pores of the whole body close quickly, and the heat in the body will be difficult to dissipate, and it will also cause insufficient blood supply to the brain due to the rapid contraction of blood vessels in the brain, making people dizzy.