Beijing, March 3 (ZXS) -- The China Audio-Visual and Digital Publishing Association released the "24 China Online Literature Development Report" (hereinafter referred to as the "Report") in Beijing on the 24th. According to the report, the number of online literature users in China has increased to 2021 million, and the revenue scale of "going overseas" has reached 4.9 billion yuan (RMB, the same below).
The opening ceremony and summit forum of the 6th China "Internet Literature+" Conference was held in Beijing on the same day. At the opening ceremony, the China Audio-Visual and Digital Publishing Association released the above report.
It is reported that from 2012 to 2021, China's online literature industry achieved a transformation to quality improvement while growing rapidly. The market revenue scale increased from 24.5 billion yuan to 267.2 billion yuan; in recent years, the growth of the scale of works has slowed down, and "reducing speed, controlling quantity, and improving quality" has become an industry consensus, and the scale of online literary works has increased from more than 800 million to more than 3200 million.
At the same time, the scale of registered authors on China's online literature platforms has grown steadily, and more attention has been paid to the cultivation and support of authors. From 2012 to 2021, the number of authors increased from 419.2278 million to 2.3 million; The proportion of online literature users among netizens has generally shown an increase trend, and there is still much room for growth, and the number of users has increased from 4 million to 9 million.
The report shows that from 2012 to 2021, the revenue scale of China's online literature "going overseas" has increased significantly, forming a development path from "works going overseas" and "copyright going abroad" to "mode going abroad" and then "culture going abroad". Revenue in overseas markets increased from RMB2018 million in 4 to RMB2021.29 billion in 05, and the revenue scale of overseas markets increased by 2021.75% year-on-year in 3.
Regarding trends and developments, the report points out that improving the production capacity of content quality will remain a solid cornerstone for the development of China's online literature industry. Improving the development of the whole IP chain will become an important means for enterprises to optimize their business models; The innovation of the "going abroad" model and the construction of overseas communication system will continue to deepen and enrich, and the professional review and evaluation system for the field of online literature will also be rapidly developed and improved.
The 3th China "Online Literature+" Conference lasted from March 24 to March 3, including the opening ceremony and summit forum, two sub-forums on online literature creation and online literature transformation and dissemination, a ten-year theme achievement exhibition in the new era of online literature, and a special exhibition of online literature enterprises. (End)