In the Oise, this farmer sells his organic vegetables for only one euro per kilo

An offer that comes at the right time, while the purchasing power of the French is hard hit by inflation.

In the Oise, a farmer based in Thieux has been offering many organic vegetables for a few weeks at the unbeatable price of one euro per kilo, reports

.

Purpose of the manoeuvre: to avoid waste.

Indeed, because of small physical defects, the operator's products are refused by large retailers, such as his pumpkins on the outside with small black spots.

Customers from afar

On several occasions since the beginning of January, the farmer has organized “flash sales” directly on his farm.

“I told myself that to give a boost to consumers, I was going to offer my production cheaper than in supermarkets,” he explains to

.

Its offer has been successful: some customers met on site by the Ile-de-France daily have traveled 50 km to come and stock up on vegetables.

“One euro per kilo… It's an unbeatable price,” sums up a buyer, her arms full of potatoes.

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• Beauvais

• Hauts-de-France

• Picardy

• Fruits and vegetables

• Organic

• Farmers

• Retail

• Agriculture

• Supermarket