A few days ago, Kim Kardashian submitted to a TikTok challenge on the account she shares with her daughter North: the #BritishChav, or make up like a chav.

But what is a or a

chav

you might be wondering?



Well, it's a British slang word which, derived from chavi, “child” in the Romani language, can be translated as “scum”, or even “cagole” in the case of a woman.

A derogatory term which, in appearance, is synonymous with vulgarity and a complete lack of sophistication.

Finally, a more than pejorative acronym has been derived from the word, breaking down chav into “council housed and violent”, which can be translated as “violent person living in social housing”.

But let's close this linguistic parenthesis on classism to come back to Kim Kardashian who, let's say it right away, really took up this challenge seriously!

Easily

To do this, the reality TV star simply spread makeup, spreading a real puree of creamy white concealer all the way to the lips, not without having covered her face with an almost orange foundation beforehand - you know, that slightly supernatural sweet potato color that makes you wonder if we shouldn't legislate to limit access to tanning booths like we do for compulsive gamblers in the casino.

In short, add to that thick eyebrows like the mustaches of Tom Selleck in Magnum, and false eyelashes as excessive as they are ill-fitting, and voila!

Class lesson in 15 seconds

Finally, it should be noted that Kim Kardashian preferred to deactivate the comments, as if she had a presentiment of the criticisms that Internet users would not have failed to attack her.

Because if this TikTok trend is a bit dubious, it is all the more painful to see it followed by one of the richest women in the world.

But hey, we'll give the benefit of the doubt to Kim Kardashian who, hopefully, took up this challenge to please her little North.

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