A baker wins a car with his galette des rois

A baker based in Clamart (Hauts-de-Seine) offers his customers the opportunity to win a car worth 20,750 euros.

They have until February 12 to buy one of his galettes des rois and bet on luck to find the little paper “WIN Fiat 500” slipped into one of the beans, reports

.

In addition to a "good communication move", the manager of the Nours bakery seeks to please his customers.

Opened for five years, the company is very successful.

“My turnover has more than doubled!

I try not to keep the money to myself.

I also want my customers to benefit,” explains the craftsman.

This initiative has been criticized on social networks due to the difficult economic context for companies.

But the 38-year-old baker assumes his choice.

"Today, I am constantly progressing, so I allow myself to reinvest this money to make my customers happy", he justifies.

The professional hopes to see a 30 to 40% increase in his clientele thanks to this game.

Economy

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Gastronomy

And if there was gold as a bean in the galette des rois?

• Ile-de-France

• Bakery

• Car

• Unusual