Shauna Events: Magali Berdah's company let go by its main shareholder Banijay

Louise Bernard, with Solène Delinger 10:36 a.m., November 08, 2022

Magali Berdah manages influencers and more specifically their partnerships with brands.

It is with these advertisements on social networks that they earn millions of euros for some.

She takes care of Nabilla in particular.

His company had attracted the attention of Banijay, an audiovisual giant, which had become the main shareholder of Shauna Events. 

Shauna Events makes much less money

But according to

, which reveals the information, the two companies are now negotiating their divorce, "at the request of Banijay".

Why this divorce?

Already because Magali Berdah's company has been earning much less money for a few months, that is to say since it stopped partnerships with brands that were doing dropshipping: this practice which consists in reselling more expensive poor quality products bought elsewhere at a lower price.

This is one of the scams denounced lately by rapper Booba and the press. 

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Magali Berdah sentenced in 2019 for "abuse of weakness" and "laundering"

And then, the revelations of the new media

would not have pleased Banijay either.

He learned in the press that Magali Berdah had been sentenced in 2019 for "abuse of weakness" and "laundering".

This earned him a ban on managing a company for 5 years.

However, it is she who is in charge of Shauna Events. 

And 

points out that Banijay wants to turn to a "more ethical influence, around candidates for less sulphurous shows, like

or

".

According to the daily, the divorce will not be formalized until the negotiations have been completed.