Marta Ortega triumphs in Paris with a great model... from Zara

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Marta Ortega always causes

, because her public outings are scarce and because of her particular interpretation of fashion.

On this occasion, the president of Inditex has resorted to her flagship brand,

to choose a black dress -it is one of the trend colors of this season, especially for the night and the party- in a lingerie style.

Marta Ortega's style consisted of two pieces:

long at the ankles and

from which her arms emerged and closed around the neck with a velvet strap.

She completed her look with heeled mules

, also black, which were revealed as the perfect accessory for that dress and cape, from a limited edition of Zara.

Complete look of Marta Ortega.Gtres

The work of Marta Ortega at the head of Inditex

Marta Ortega assumed her position as president of Inditex from March 2022, at which time she went on to direct one of the most powerful companies in the world.

The transformations that have already been launched make it very clear what the future Ortega is proposing for the company that has made Zara its flagship:

greater care in materials and finishes;

better user experiences.

Closer to luxury, if you prefer.

Since then, she has established herself as

Lover of comfortable fashion for the day to day, her outfits are analyzed at the moment and she usually stands out for being one of the first to wear the trends.

For example, last summer she already wore the

that are sweeping this fall, the platform sandals that have already become one of the accessories of the season, or the two-tone shoes.

Zara's collaboration with Narciso Rodriguez

One of Zara's assets this fall has been the launch of its collection with the American designer Narciso Rodriguez to create timeless pieces that continue to

and positioning of the Spanish firm.

The photographs of

(taken by Craig McDean) wearing minimalist outfits of this line were filled with comments of all kinds, in which the common thread was a certain emotion, expectations.

There was a lot, a lot of new conversation around what could be understood as a new viral movement of the Spanish firm, but just as viral movements usually do: in a way that

and that speaks of the new communicative and conceptual path that has been following for some time and that has been made even more explicit since Marta Ortega is president of the company.

Queen Letizia was the first to wear one of these pieces for her stay in New York: a red dress with drapes that she combined with black stilettos and a black jacket over her shoulders.

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