"Cloud blind date" can mobilize the enthusiasm of different young people for love, not only because it provides a social "entrance", but also because it combines various entertainment and social activities, and its forms are constantly iterated.

　　In the past week, which coincided with the traditional Chinese Qixi Festival, the Qixi Festival activities of major Internet dating and dating platforms have been launched one after another, attracting many young people to participate.

In recent years, with the rapid development of the Internet marriage and love industry, "cloud dating" has become a normal way of making friends for many single young people.

According to a survey report by a consulting agency, among Chinese Internet dating and dating users in 2021, more than 60% of users aged 30 and below.

Compared with the traditional blind date model, they pay more attention to personalization and interactive experience, and are more receptive to the pan-social approach of "strong social interaction and weak marriage and love".

　　The popularity of "cloud blind date" reflects young people's unique concept of marriage and love, and also reflects their social philosophy.

In the traditional blind date scene, the meaning of "matching" is too heavy. Before meeting, both men and women lack understanding of each other. In the eyes of young people who are afraid of "social death" and "embarrassment", this is simply a social "hard landing" .

"Cloud blind date" is in line with young people's communication psychology and mode of getting along.

　　"Cloud blind date" can mobilize the enthusiasm of different young people for love, not only because it provides a social "entrance", but also because it combines various entertainment and social activities, and its forms are constantly iterated.

For example, offline activities will be integrated into the current popular Frisbee sports, and online KTV and script killing will also allow young people to better participate in the interaction.

In this process, young people who are "housed" can broaden their social contacts and do not have to be too limited by the established framework of "talking about love". In this way, they can let go of their restraint and show others their personal interests and hobbies in a decent and generous manner. , find your own circle, thereby increasing the probability of leaving the single.

　　Although "cloud blind date" has broad market prospects, some may have problems such as confusion in user authentication, privacy leakage, and high incidence of fraud. It also creates obstacles for young people to embrace love, and they may fall into it if they are not careful.

Therefore, young people have to keep a clear head and pay more attention when they "cloud blind date".

　　Similarly, young people can't naively believe that "cloud blind date" can eliminate all love troubles, nor can they believe that some high-priced service promises can give you the green light in a relationship, because love cannot be based on your investment in the platform. out.

If you want the seeds of love to blossom and bear fruit, you have to water them hard.

　　Chengdu Commercial Daily-Red Star News Special Commentator

　　Bai Yipeng