[Explanation] In order to fully activate the new kinetic energy of the digital economy and empower the transformation and upgrading of the digital economy, the Ministry of Industry and Information Technology launched a national information consumption city tour, combined with the third Shanghai "May 5th Shopping Festival" on promoting consumption, stabilizing growth, and improving confidence. Work deployment, on July 26, the 2022 National Information Consumption City Tour (Shanghai Station) and Shanghai Information Consumption Festival, jointly sponsored by the Shanghai Municipal Commission of Economy and Information Technology and the Shanghai Municipal Commission of Commerce, officially kicked off.

  Zhang Wei, Member of the Standing Committee of the Shanghai Municipal Party Committee and Deputy Mayor, launched the 2022 National Information Consumption City Tour (Shanghai Station) and Shanghai Information Consumption Festival on the spot. This event is also the first stop of the 2022 National Information Consumption City Tour.

  Wang Jiangping, Vice Minister of the Ministry of Industry and Information Technology, delivered a speech through the "cloud", saying that information consumption is one of the most innovative, fastest-growing and most widely radiated consumption areas, and plays an important role in expanding domestic demand, ensuring employment, and benefiting people's livelihood. effect.

  [Concurrent] Wang Jiangping, Vice Minister of Industry and Information Technology

  According to estimates, in the first half of 2022, the scale of my country's information consumption was 3.24 trillion yuan (RMB), a year-on-year increase of 6%, which played an important role in hedging the impact of the epidemic and promoting the stable operation of the economy.

  [Explanation] Zhuang Mudi, Deputy Secretary-General of the Shanghai Municipal Government, and Wu Jincheng, Director of the Shanghai Municipal Economic Information Commission, are the "Source of Hongqiao" Shanghai Online New Economic Ecological Park, and the two Shanghai "Zhangjiang Digital Chain" and "Caohejing Yuan Creates the Future". Metaverse" Industrial Innovation Park was awarded.

Zhang Wei, deputy secretary of the Shanghai Changning District Committee and mayor of the district, released the special support policy for the online new economy "18 Articles of the Source of Hongqiao".

  As the "highlight" during the Information Consumption Festival, the "Yihu Enterprise Star Program" was also launched at the opening ceremony.

This plan gathers social resources, and empowers the high-quality development of Shanghai enterprises through the launch of cybersecurity insurance products, the connection of industry supply and demand, and the special measures to reduce fees and costs for platform companies and cloud network companies.

The cumulative preferential subsidy of the event is nearly 7 billion yuan, and it is expected to help more than 10,000 enterprises.

  As one of the highlights of the opening ceremony, the Metaverse@Shanghai exhibition area set up outside the venue is eye-catching with the Metaverse elements of the entire industry chain.

The exhibition area analyzes the "full chain" of Metaverse according to the link layer, interaction layer, computing layer, tool layer and ecological layer, and displays the product solutions of Shanghai Metaverse representative enterprises.

In order to further demonstrate the benchmarking power in the Metaverse industry, and to encourage and promote the positive development of Metaverse-related technologies and scene applications, at this opening ceremony, under the guidance of the Shanghai Municipal Commission of Economy and Information Technology, Zhongxin Finance and China News Service Shanghai Branch Together with the Shanghai Information Service Industry Association, they jointly launched the Metaverse OCEAN Award selection activity for the "2022 Digital Economy Billboard", which is aimed at leading domestic and foreign digital economy companies or platform institutions.

  Zhang Mingxin, editor-in-chief of China News Service, said in a video speech that with the construction of an international scientific and technological innovation, financial and economic center, Shanghai has risen to become a highland of China's digital economy, creating a complete digital economy innovation chain and diversified innovation ecology.

  It is reported that the Shanghai Information Consumption Festival will be held for one month from July 26 to August 25.

Through more than 100 activities such as the opening ceremony, Metaverse@Shanghai interactive experience, online empowerment plan, debut debut, preferential promotion, etc., create a "1 × 4 × N" activity matrix, and focus on promoting a batch of excellent digital products and solutions. , seize new opportunities for digital transformation, promote new models of information consumption, and accelerate the new wave of information consumption.

  Fan Zhonghua Kang Yuzhan Zhou Sunyu reported from Shanghai

Responsible editor: [Ji Xiang]