Earlier in June, Netflix, Viaplay and Danish TV2 Play announced that they would stop all TV production in Denmark.

The reason was a new rights agreement between the trade association Create Denmark and the Danish Producers' Association, which was entered into in January.

According to the streaming services, the agreement would make it too expensive to produce television and film in the country.

The agreement would, among other things, give Danish filmmakers the right to higher compensation the more users a streaming service has.  

Danish filmmakers and producers are now backing away from the agreement and negotiating directly with Netflix, Viaplay and TV2 Play.

Benjamin Boe Rasmussen, spokesperson for the producers, says that the agreement was not sufficiently adapted to the conditions of the streaming services, and that a new agreement is now being negotiated.

"We had to realize that an agreement does not suit everyone, and therefore we go to new negotiations with each company separately," says Benjamin Boe Rasmussen to Kulturnytt. 

Politicians also entered into media agreements

In May, Danish politicians also hammered through a media agreement that forces global streaming services operating in the country to set aside six percent of sales for a special cultural contribution.

Money to be used to create domestic content.  

The decision is based on an EU law from 2018 that requires global streaming services to have at least 30 percent European content to operate in Europe.