Xinhua News Agency, Shanghai, May 25 (Reporters He Xinrong, Yang Youzong) "There are 290 acres of 'Nanhui 8424' watermelons in Pudong New Area, Shanghai that are unsalable..." Recently, such a message of help has been widely spread on social platforms, affecting people's hearts .

The reporter learned from a field visit on the 24th that according to the statistics of the Agricultural and Rural Committee of Pudong New Area, farmers who have difficulty in actual sales have a planting area of ​​93 mu, and the total amount of watermelons that can be sold is about 90,000 kilograms.

With the joint efforts of many parties, these slow-selling watermelons are finding buyers one after another.

  In a melon field in Changchun Village, Xuanqiao Town, Pudong New Area, a group of people came to see melons on the morning of the 24th.

Among them are the heads of some agricultural cooperatives in Shanghai, as well as cadres from the Agricultural and Rural Committee of Pudong New Area and Xuanqiao Town.

Mou Xiaotang, a melon farmer who came to Shanghai from Zhejiang to contract melon fields, said that he has planted a total of 20 acres of watermelons, and they are now gradually entering the maturity stage.

In the early stage, more than 10,000 catties of watermelon have been sold, and there are still about 20,000 catties in the field for sale.

"If you can't sell it for a long time, no one will want it when it's cooked in the ground. I'm very anxious."

  "Nanhui 8424" watermelon is a well-known geographical indication product in Shanghai. Due to its outstanding quality, it has no worries about sales in previous years.

For melon farmers, there are three main channels for usual sales: those that meet the "Nanhui 8424" quality standard are sold to professional agricultural cooperatives, those with lower quality are sold to melon vendors, and some are sold to nearby factories and individual customers.

During the epidemic, the logistics was not smooth enough. Some offline supermarkets and fruit stores have only recently resumed business and the market, and the factories have not fully resumed work, which has affected the sales of watermelons.

  In addition to the blocked sales channels, the purchase price of watermelon has also declined to a certain extent.

The wholesale price that the melon farmers hoped is 3.2 to 3.5 yuan per kilogram, while the purchase price given by the melon sellers is only about 3 yuan per kilogram.

The price is not negotiable, and the growers themselves do not have vehicles to transport them, which aggravates the slow-selling phenomenon.

  Li Chunlei, head of the Shanghai Jinhuawan Fruit and Vegetable Planting Professional Cooperative who came to see melons, said that before the epidemic, the sales of "Nanhui 8424" watermelons had been relatively hot. A large melon of about 5 kilograms could be sold for 70 yuan in regular channels.

"We came here to collect melons this time. In addition to supplying fresh supermarkets such as Hema, we can also use channels such as community group purchases to find ways to help farmers sell melons."

  Li Yonghang, deputy director of the Comprehensive Development Department of the Agricultural and Rural Committee of Pudong New Area, said that the epidemic has indeed caused some difficulties in the sales of real estate agricultural products, and the local government has formulated corresponding work plans for this. To carry out acquisitions and sales nearby, such as the body, to help small and medium-sized retail investors connect with the market.

The second is to promote the implementation of production and sales connection between agricultural production towns and various streets.

The third is the situation of arranging vehicle passes, and coordinating the transportation capacity for the transportation of melons and fruits.

All in all, it not only allows farmers to sell melons, but also allows citizens who want to eat melons to enjoy themselves.

  With the joint help of the government, enterprises and media, by the afternoon of the 24th, the unsalable watermelons found buyers one after another.

"The melon was wrapped up, and now I feel more confident than before." Mou Xiaotang said.