Extra extra!
The publication that has been
a reference
for women's news in the last two decades returns to the points of
sale
with more force than ever.
With a
renewed
informative approach and a new design that goes beyond the strict lines of other women's magazines.
Because at YO DONA yes, we understand the
rules
, but we also like to break them to offer a product that does not exist as such in the market and satisfy the demands of a public that is increasingly aware of
excellence
.
And how not to have it?
We maintain the informative
pulse
, which has always been part of the
DNA
of the publication, and we echo the debates of the moment, giving voice to its
protagonists
and focusing on those issues that are discussed at
work
and after meals.
On this occasion we address the axes of the so-called
emptied Spain
(or "hesitated", as they say to themselves), which is losing population and attention at a parallel speed.
YO DONA
brings together four women who come out in defense of the rural world, agricultural and livestock
businesswomen
committed to the regeneration of this space, which in the last 10 years has lost 7.1% of the population, mostly young people.
It is not the only field that throws claims into the air.
Women's sport
is also
immersed in a
(re)volution
whose greatest exponent are the
Olympic
and
professional
players , who stand out more here and there every day.
Alexia Putellas
stars in this number.
It is the first time that she poses for a magazine
cover
and she does it to talk about the success of her team, Barça, and about her own, as a result of winning the Ballon d'Or last November. She is the best
soccer player
in the world and an example to follow for those in search of references in this world of sport.
These are some of the
debates
that we put on the table, but you know, we always want to go further.
Because we aspire for YO DONA to be a refuge for
complicity
, a place to find
answers
to the concerns of a rapidly
evolving
world .
And for this we will pull humor,
irreverence
, convinced that this way of taking life unites us and makes us stronger against those who hide behind dogmatism.
Through practical
advice
on protocol, investment and
lifestyle
, we have built a new
guide
to take with us wherever we go.
And we are in luck, because we left in the month of
March
, in the middle of the change of season, which has given us the opportunity to show a wide range
of impact
accessories to round off the looks.
Notice to navigators: stripes and pastel-colored accessories are popular (“sweets seem like”, reads one of the
shopping malls
that we have in this issue).
And they thought we would stay there?
Ha.
Apart from the paper content, this Thursday we are changing the skin: we will change the design of the
digital version
of YO DONA, which will dress more
modern
and bright and will adapt the rhythm to the frenetic
social, fashion and beauty
news .
We are looking forward to seeing you on the 26th at the newsstands.
I DONATE all month
In addition to the midfielder and Ballon d'Or
Alexia Putellas,
the countryside,
well
-being in troubled times,
fashion
,
beauty
and lifestyle are the stars of this issue of YO DONA, which will be published next Saturday together with the newspaper EL MUNDO.
And from Sunday the 27th, for independent sale at the kiosk for the rest of the month at a price of 2 euros.
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