All good things come to an end.
Having become a must, an institution, of the French audiovisual landscape,
Plus belle la vie
must soon stop, according to information from
Le Figaro
, which
20 Minutes
was able to confirm with Jean-Marc Coppola, the cultural assistant of Marseille: "This is information that I had a few weeks ago but I did not have the formalization".
Contacted by
20 Minutes
, France 3 indicated that it did not want to comment.
Audiences down
France 3 is therefore preparing to stop its daily soap opera at the end of the season, after 17 years and some 4,500 episodes.
The reason ?
Audiences down.
As Le Figaro
recalls
,
Plus belle la vie
represented 1.1 points of France 3's overall audience for years.
Today, the figure has dropped to 0.2.
It must be said that the daily soap operas have multiplied and that competition is raging between
Plus belle la vie
,
Un si grand soleil, Tomorrow belongs to us
and
Here it all begins
.
However,
Plus belle la vie
is the last in terms of audience.
Where its competitors exceed 3 million daily viewers,
Plus belle la vie
is closer to 2.5.
Far from the 5 million followers of the time of its splendor, around 2010.
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