China News Service, Beijing, February 11 (Qi Tianci) "Where can I complain?! (It) is right at the door of the elevator, and everyone who comes in has to step on it." A recent video was swiped online, causing heated discussions.
what happened?
A few days ago, a netizen uploaded a certain video on a certain social platform.
The picture shows: In a movie theater, the movie poster of "Shuimen Bridge of Changjin Lake" was pasted on the ground, next to the elevator entrance, and the audience would inevitably step on it.
So, the photographer said the above paragraph.
Screenshots of social media sites
"Shuimen Bridge of Changjin Lake" is based on the battle of Changjin Lake in the second battle of the War to Resist U.S. Aggression and Aid Korea. It tells the story of the soldiers of the Seventh Company fighting to the death on the "Shuimen Bridge", the throat of the enemy's retreat.
The photographer believes that putting the poster on the ground and being stepped on is disrespectful to the "hero (image)".
Screenshots of social media sites
"Heroes cannot be trampled"
“Complaint is a bit overdone”
After the video went online, netizens were talking about it.
Some people think that the behavior of the movie theater "has no bottom line!" "It is slander and disrespect to the hero."
"If it's just for publicity (you can see it when you get out of the elevator), you can stick it on the opposite wall." Some viewers commented.
Netizen message screenshot
Another netizen held a different point of view, believing that what was displayed on the poster was an image of a character, not a portrait of a real person.
Netizen message screenshot
Arguments aside, the history shown in the "Changjin Lake" series of films needs to be remembered in any era, and the bravery and tenacity of the warriors will also be passed on.
Besides, the poster was stuck on the ground. In fact, this is not the first time it has happened.
For example, in 2006, many shopping malls in Zhejiang, Nanjing and other places posted posters of a traffic star on the ground, with many consumers coming and going; in 2011, a shopping mall also posted movie posters on the ground in order to promote "Harry Potter" Even a cleaner shoved a vacuum cleaner over Harry Potter's face.
…………
Is the behavior desirable?
Is there any other way to replace it?
Therefore, the act of "posting the poster on the ground" is either a propaganda method of the business or unintentional; whether the film is the theme of the theme or other elements.
In our opinion, all of this is inappropriate!
Netizen message screenshot
For theaters, compared to the floor, walls, elevators, ticket gates and other places, it can actually be posted on the premise of compliance with the process, and there is no need to choose the former; for the audience, it is appropriate to evaluate in a rational way. , Dealing with this matter, it may also promote the improvement of the current performance market.
When more and more audiences go to the cinema to watch movies, what they accept is not only the conveying of the plot brought by the art of film, but also the dual enjoyment of body, mind and audio-visual.
As the famous American educator Henry Giroux said, "film education" is not only about the film itself, but the diverse practices of the cinema will also subtly influence the audience.
What is your opinion on this matter?