China News Finance, January 7th. Recently, the State Administration for Market Supervision issued the "Announcement on Strengthening the Quality and Safety Supervision of Solid Beverages" (hereinafter referred to as the "Announcement") to further regulate the labeling of solid beverages, strictly supervise the quality and safety of solid beverages, and effectively safeguard consumption The legitimate rights and interests of the person.

  Solid beverages are currently the most consumed food in the market.

On the basis of consolidating and deepening the results of the special rectification of solid beverages, the State Administration of Market Supervision focused on the issue of "consumption with confidence and quality consumption" that the people are generally concerned about. Producers and operators implement the main responsibilities, guide the regulatory authorities to strengthen food safety supervision, and guide consumers to consume scientifically and rationally.

  The "Announcement" stipulates that the name of the solid beverage product shall not be the same as the name of the special food that has been approved for publication; the special name "solid beverage" that reflects the true attributes of the food shall be prominently displayed on the product label, and the font size shall not be smaller than other words on the same display page (including trademarks). , Patterns, etc.).

  The “Announcement” emphasizes that the minimum sales units of protein solid beverages, plant solid beverages, special-purpose solid beverages, flavored solid beverages, and solid beverages with edible fungi added directly to consumers should also be marked on the same display page. Products cannot replace formula foods for special medical purposes, formula foods for infants and young children, health foods and other special foods" as warning information, and the area should not be less than 20% of the surface where they are located. The area background has obvious chromatic aberration.

  The "Announcement" requires that solid beverage labels, instructions and promotional materials must not be used in words or patterns to express, imply or emphasize that the product is suitable for minors, the elderly, pregnant women, patients, and those with nutritional risks or malnutrition. The production process, raw material names, etc. expressly or imply that it involves disease prevention, treatment functions, health care functions, and meeting the special needs of people with specific diseases.

  In addition, the "Announcement" encourages industry associations and other social organizations to play the role of industry guidance and self-discipline, and standardize the production, sales and publicity behaviors of enterprises; encourage schools to strengthen education on food safety and nutrition and health for minors, and advocate scientific cognition and rationality for parents and other consumers Consumption.

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