Chinanews.com, Beijing, November 24. Recently, the new version of the MV for the Beijing Winter Olympics theme song "Together to the Future", planned and produced by Beijing Radio and Television Station, became popular on the Internet. How was this MV produced?
"Together with the Future" was recently broadcast on all platforms. Within 48 hours, the total coverage of the entire network reached 7.515 billion, and the total number of interactions on the entire network exceeded 10.71 million, making it 148 of the most searched lists.
The MV of "Together To the Future" did not take the traditional route of shooting professional Winter Olympics. Instead, it set up a "Folk Winter Olympics Handicrafts Exhibition Hall", filmed more than 20 Beijing residents or non-governmental organizations, and displayed the Winter Olympics icons. The finished gourd pyrography and the Winter Olympic handicrafts produced by the "silk embroidering" technique show the natural fusion of the spirit of the Winter Olympics and Chinese elements, presenting the wonderful life that the Winter Olympics bring to life.
In the new version of the MV, Yi Yang Qianxi appears as a visitor, acting as a supporting role for the owner of the museum.
There are also folk artist Gong Hubiao, Liu Li, a professor at the Beijing Institute of Fashion Technology who designed the costumes for the Chinese team's figure skating competition, Xue Ying, the capital's public civilization guide who participated in the Winter Olympics test service work, and residents of Pingguoyuan Street in Shijingshan District There are students from Peking University, Tsinghua University, Shijia Primary School and other ice and snow sports clubs.
Their smiling faces, their postures, and their true feelings are a vivid portrayal of "300 million people participating in ice and snow sports".
The new version of the MV is filmed with film-grade equipment throughout the entire process, ensuring first-class production standards.
The MV planned and designed ordinary citizens to sing "To the Future Together" together with Yi Yan Qianxi and perform "gesture dance" together.
Olympic champions Deng Yaping, Gong Lijiao, He Wenna, actors Wu Jing, Liu Tao, Wan Qian, Wang Ou, Tenggeer, Yang Qianhua, Ren Xianqi, Hu Xia, Times Youth League, running enthusiasts, junior ice hockey team, Beijing hospital medical care, Dianchang Road Primary School , Winter Olympic volunteers, residents of Yuqiao South Linan Community, etc. actively uploaded videos, which also increased the enthusiasm for the Winter Olympics.
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