Louise Bernard with Gauthier Delomez 10:33 am, October 18, 2021
The producer Alexia Laroche-Joubert, now president of the company Miss France, said in "the Parisian" Sunday want to revive the election of Miss Europe via "a European television program".
Since its creation in 1928, this competition has never been broadcast on the small screen.
Creator of the company Miss France, Alexia Laroche-Joubert is already thinking big.
At the head of this new legal entity, which brings together the production of the TV show and the monitoring of the committee, the producer affirms that she wants to revive the election of Miss Europe via "a European television program", in a interview given to the
Parisian
.
Alongside Sylvie Tellier, still managing director, Alexia Laroche-Joubert wishes to continue to modernize and develop the Miss France brand.
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A contest that has never been broadcast on television
The European competition, which has existed since 1928, has never been shown on the small screen.
Last year, it was a Frenchwoman, Lara Jalloh, who won the European crown.
In 2001, Élodie Gossuin also won the title.
France is also first on the charts with nine victories since the creation of this beauty contest.
With this project, the company Miss France wants to shine abroad.
Alexia Laroche-Joubert is also thinking "to do something with the old Miss put forward for the 100th anniversary last year".
As for the national election, that of Miss France, which will take place on December 11 in Caen.
The producer announces that she has already found the theme and wishes to highlight the regional costumes, without revealing more details.