[Pomegranate blossoms with seeds and seeds concentric] Forest customs fly out of Aershan to see the beautiful transformation of the mysterious town
Xinhuanet, Beijing, September 22 (Reporter Wang Ying) In mid-September, the Aershan Mountains in Inner Mongolia are full of forests, and autumn is thick.
Bailang Town, about 30 kilometers southeast of Aershan City, is quiet and simple.
This small town with a permanent population of less than one thousand households has rich forest resources and deep forest culture, bark painting, forest towns, wildlife breeding and sightseeing, ice and snow sports...
.The collision of tranquility and passion attracts people's footsteps of exploration, and the days in the town are also tasteful.
"Put down the axe and be a tour guide, so you don't have to worry about a well-off life"
Bailang Town is located on the south side of the ridge in the middle section of Daxing'an Mountains. The forest coverage rate is as high as 86%. It has jurisdiction over two characteristic industrial villages, Baihualin Community, Linsu Village and Lu Village, with a permanent population of 706 households and 1,537 people.
In the past, the forestry population was dominated here, and people basically depended on forestry production such as tree felling for their livelihoods.
As the country increases its efforts to protect forest resources, how to find a green and sustainable new path for the local people is facing the local government.
In 2003, the local government put forward a new development idea of "put down the axe to be a tour guide, don't have to worry about a well-off life", and began to develop forest custom tourism in Linsu Village and special breeding industry in Deer Village.
Such a change allowed the endowment of White Wolf Town, which has been ignored by the people, to be discovered and activated.
The picture shows the local forest custom town with the unique style of the forest area.
Xinhuanet Wang Ying
The unique forest resources of Bailang Town have created a unique and historic forest folk culture, and the charming natural ecology has nurtured a simple and rich forest customs.
Here, you can not only return to nature, release yourself, and refine your soul, but you can also experience a different kind of forest culture.
Bailang Town sees this opportunity, and strives to build the original forest custom village into a "forest custom culture" brand focusing on tourism and leisure: in summer, it is built with a variety of entertainment such as picking, food, planting, and forest custom interaction. It is a leisure resort in winter, creating a variety of forest custom activities experience center mainly based on ice and snow.
Now, strolling through the cultural street full of forest customs and experiencing a characteristic homestay in the depths of the forest makes the tourists in the city linger.
The picture shows the local forest custom town with the unique style of the forest area.
Xinhuanet Wang Ying
The forest resources not only create a charming forest culture, but also give Bailang Town a natural advantage with a wide variety of wild animals and rich wild plant resources.
Featured breeding in Lu Village has become another attempt of Bailang Town to explore new ways of development relying on wild species resources.
In accordance with the principle of raising for tourism, the local government focuses on the development of tourism + characteristic breeding industry, increases basic investment in Deer Village, formulates tourism development plans, and builds a wildlife viewing park with deer village breeding, sales, sightseeing, and catering as a development platform , Actively promote the construction of a characteristic industrial base with domestication and breeding of sika deer and wild boar, supplemented by processing and sales of under-forest tourist souvenirs, and Lucun has developed rapidly.
Nowadays, Lucun receives 20,000 tourists every year, and the annual per capita income is more than 30,000 yuan. Lucun has successfully transformed into a wealthy village through the development of tourism.
When intangible cultural heritage meets e-commerce, bark paintings fly out of the mountains and surprise again and again
If you didn't come to White Wolf Town and saw the dreamy and beautiful pictures with your own eyes, you might not believe that the bark can be turned into a work of art.
Bark paintings are made by sterilizing and peeling the bark of birch trees that are many years old. The color of the bark paintings here is mostly burnt and does not fade.
In the eyes of Li Yanhong, the representative inheritor of intangible cultural heritage, this is the most beautiful white wolf cultural symbol.
"In the past, our non-genetic inheritors made bark paintings by themselves out of love. But how to let more people know about our good thing and make it sellable was a big problem at that time." Forestry Culture of Aershan City Jia Zhiling, deputy general manager of the industrial company, recalled the dilemma faced by Bark Painting when the company was founded 7 years ago, and is still full of emotions.
In order to solve this problem, so that intangible cultural heritage craftsmen can pass on their skills and create with great concentration, in January 2014, the Forest Culture Industry Company was established and put into operation the following year.
In the company's exhibition hall, the craftsmen made pieces of bark into exquisite patterns. "Visitors who come to travel and sightseeing will buy a few when they go. They all like such natural handmade paintings." Jia Zhiling said.
The picture shows a local craftsman making bark paintings.
Xinhuanet Wang Ying
Visitors’ love brings a steady stream of surprises to the bark paintings.
Many tourists have spread word of mouth to let more people know about the bark paintings in the town. They place orders through WeChat to customize their own bark paintings.
In the past two years, the company has seen the power of e-commerce and began to live broadcast the goods on major platforms. "Although our bark paintings are still mainly purchased by tourists, orders from e-commerce platforms are also increasing. According to customers Customized paintings are needed, and our craftsmen make them and send them by express delivery, which is very convenient.” Orders are coming in, Jia Zhiling no longer has to worry about it.
The establishment of the company not only allowed the intangible cultural heritage of bark painting to be passed on, but also provided job opportunities for the residents of the town, becoming an important support for local poverty alleviation.
According to Jia Zhiling, in the past few years since the company was established, many poor households have been employed flexibly, and dividends will be distributed to poor households at the end of the year. Everyone has more and more hope for their lives.
The picture shows the bark painting products displayed in the exhibition hall of Aershan Forestry Culture Industry Company.
Xinhuanet Wang Ying
Pieces of exquisite bark paintings fly out of the mountains and to the outside world.
It carries the understanding and chanting of beauty by the residents of Bailang Town.
It involves everyone's longing and yearning for a better life.
These fierce dreams and expectations are being realized one by one.
In 2018, the bark painting was rated as the Intangible Cultural Heritage of Inner Mongolia Autonomous Region. In 2019, it was recommended to apply for the fifth batch of national intangible cultural heritage representative projects.
For more than ten years, the original lifestyle of forestry production was replaced by the cultural tourism industry.
The residents of White Wolf Town felt for the first time that they had lived a happy little life at their doorstep in a greener way.
This quiet town is becoming colorful.