The luxury "Valentino" jacket supports the campaign to vaccinate the "poor"
Piccioli: Vaccination has become the most effective way to combat a global pandemic.
Reuters
The luxury fashion house Valentino is offering a limited number of hooded jackets at $ 690 each with the letter “V” symbolizing its brand, and under it the word Vaccinated (meaning a restaurant) that begins with the same letter in the English language to support the vaccination campaign against Covid-19 disease.
The proceeds from the sale will go to the United Nations Children's Fund (UNICEF).
The jacket is black, with "Vaccinated" red on the chest, and was first created by a small Los Angeles company called Clooney without the Italian fashion house knowing about it.
Valentino said in a statement that when designer Pier Paolo Piccioli learned about the initiative, he decided to buy the first five pieces that were made and gift them to his friends, including Lady Gaga.
He then proceeded to produce a series of hoodies for sale on Valentino's website starting today, and the proceeds will go to the United Nations Children's Fund to support its work with the Kovacs mechanism, which aims to equitably distribute vaccines and obtain access to the poorest countries with anti-coronavirus vaccines.
"Vaccination has become the most effective means of combating the global pandemic, as it is a symbol of respect for others and social responsibility," Picoli said.
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