China News Service, Macau, September 7th, title: Qin and Macau jointly build cultural and travel inclusiveness-Interview with Zhang Jianzhong, Chairman of Macau Tourism Chamber of Commerce
China News Agency reporter Long Tuyou
The "Overall Plan for the Construction of the Hengqin Guangdong-Macao Intensive Cooperation Zone" (hereinafter referred to as the "Overall Plan") was released a few days ago, which outlines the great practice of "One Country, Two Systems" with Macau characteristics, the construction of the Hengqin Guangdong-Macao Intensive Cooperation Zone, and the development prospects of the Guangdong-Hong Kong-Macao Greater Bay Area. Develop a clearer blueprint.
What impact and significance does the construction of the Hengqin Guangdong-Macao in-depth cooperation zone have?
What development space will it bring to Macao's economic development?
To this end, a reporter from China News Agency recently interviewed Zhang Jianzhong, chairman of the Macau Tourism Chamber of Commerce.
"Under the new situation, the development and opening up of the Hengqin Guangdong-Macao in-depth cooperation zone is an important measure for the in-depth implementation of the "Guangdong-Hong Kong-Macao Greater Bay Area Development Plan", which injects new impetus into the long-term development of Macao and is conducive to promoting the long-term prosperity, stability and development of Macao. Integrate into the overall situation of national development." Zhang Jianzhong said straightforwardly.
As we all know, Macau is the world's tourism and leisure center, and tourism is one of its pillar industries.
However, the tourism industry is single, the tourist routes are short, and the average stay time of tourists is about 1.5 days.
Hengqin has a rich leisure tourism ecology, which can complement the tourism industry of Macau and help form competitive tourism resources.
"For the Macau tourism industry, the introduction of the "Overall Plan" is just like a timely rain." Zhang Jianzhong told reporters that the "Overall Plan" proposes to vigorously develop leisure vacations, conferences, exhibitions, sports events and tourism in the Hengqin Guangdong-Macao in-depth cooperation zone. The tourism industry, leisure and health care, rehabilitation and medical services, and other major health industries, have brought new opportunities and created new platforms for the integrated development of the Guangdong-Macao cultural and tourism industries.
How to make good use of the dividends of the policy has been placed in front of Macau's tourism industry.
Zhang Jianzhong believes that to build the Guangdong-Hong Kong-Macao Greater Bay Area into a world-class tourism destination, we must first rely on the support of highly open industrial policies to form a distinctive, large-scale and influential leisure industry ecology and enrich Hengqin international leisure. The connotation of Tourism Island and Macau World Tourism and Leisure Center will strengthen the linkage effect of the two places and enlarge the "cake" of the tourism industry.
"Secondly, it is necessary to increase the development of cultural and tourism resources in Qin and Macao, and enrich and improve the entire tourism industry's "food, housing, transportation, travel, shopping, and entertainment" industrial chain." In Zhang Jianzhong's view, the "Overall Plan" is a comprehensive tourism industry chain. The development of the industry chain provides sufficient operating space. The governments of Guangdong and Macao and cultural tourism enterprises should work together to accelerate the formation of a large-scale and influential cultural tourism industry cluster in the Greater Bay Area.
He suggested that by leveraging the advantages of cooperation between Qin and Macao, we can create "three first-classes": First, combining the characteristics of the integration of Chinese and Western cultures in Macao with the advantages of Hengqin's natural resources to create a first-class tourism purpose with distinctive features and attractiveness. The second is to take smart cultural tourism as the entry point to form a first-class and high-quality cultural tourism industry that runs through tourism, hotels, scenic spots, conventions and exhibitions, and cultural and entertainment activities; the third is to build leisure vacations, characteristic tourism, innovative experiences, conferences and exhibitions, and new media , New technology as one of the first-class innovative compound tourism talent highland.
"Under the background of the formation of a new development pattern of'double circulation' in the new era, the "Overall Plan" can realize the transformation from a'Little Macau' to a'Qin and Macao'. The tourism industry in Macau, which has been plagued by the epidemic, will recover just around the corner." Zhang Jianzhong is still full of confidence in the future of Macau's tourism industry.
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