Mr. Ma, who lives in Fengtai District, is 75 years old. Recently, Mr. Ma feels that although the inn provides a lot of services, he always feels that the service is not satisfactory.
Thoughtful "almost"
There are still restrictions on the "inaccurate" time of the price list
At Anhuaxili Pension in Chaoyang District, as soon as you enter the door, you can see a poster on the wall, which lists 42 service items and billing standards.
Medicine, 60 yuan per hour; bathing assistance, 100 yuan to 180 yuan per 30 minutes; household meal assistance, 60 yuan per hour...
"Don't look at the poster on the wall. That's not accurate. We can't provide some services and the prices are different." Seeing that the reporter was carefully reviewing the service price list, the staff immediately greeted: "Which service do you need? Let's see if we can provide it now."
Ms. Cui, who lives nearby, is consulting about door-to-door cleaning and catering services at the retirement inn.
Ms. Cui's mother is in her 90s and is in poor health.
"Someone has to stare at me for 24 hours. I can't do it all by myself. I want to see if someone can come over and help."
In accordance with Ms. Cui's needs, the Pension Inn recommended a door-to-door cleaning service of 30 yuan per hour for her.
The staff explained that after the waiter came home, he could not only clean, wash clothes, but also help the elderly buy vegetables and cook, and the average price per hour was 30 yuan.
However, the door-to-door "starts in 2 hours, you have to spend at least 2 hours".
Regarding the "2-hour start", Ms. Cui felt inappropriate and hoped that the "time limit" could be cancelled.
If the waiter comes to the door every day, he only needs to clean the room for hygiene, which may not take an hour.
When she asked if the waiter could provide the glass cleaning service, the staff member said: "You can negotiate with the waiter for these matters, and others are willing to wipe it, but if there is an accident, we are not responsible."
[The station said]
Mostly rely on government subsidies
"Now the post is still in a difficult state." An industry insider who has been engaged in retirement work for more than 10 years told reporters that although the development of the post has been started in 2016, the post has been struggling to make ends meet for more than five years.
The industry insider said that the service providers of the inn are strictly audited and filed, and the quality of service can be assured for the elderly.
Although many services are listed on the price list, because the market is not large, there are not many manpower required, and the cost is difficult to recover, it is necessary to set a certain threshold.
Due to the inability to achieve a balance of income and expenditure and the lack of self-"hematopoietic function", most of the stations can only rely on government support and subsidies to operate. "We also want to accurately tap the needs of the elderly and provide services they are willing to pay. It is limited, and it is impossible to spend money to develop the market, which leads to a vicious circle and can only make do with living."
Taste "almost"
The dishes are too single, one meat and two vegetables a day
"After booking this month, we plan to change places." At 11 noon, a resident of Xima Community, Fengtai District, walked out of the retirement post near his home, holding lunch.
This lunch is for the 94-year-old mother.
The disposable lunch box is wrapped in plastic wrap. The lunch box contains mussel meat, a large bowl of cauliflower, dried celery and some rice, for 18 yuan.
The reporter touched the lunch box with his hand, it was not too hot, it had a certain temperature.
"If it's cold, I'll heat it up again." The temperature is not something the resident cares about, but the taste makes her unsatisfied.
"Every time it’s the dishes, the old lady doesn’t like to eat them. Seeing that the names of the dishes are good, they taste too bad." The reporter saw the recipes provided by the station from the residents’ mobile phones. The recipes are divided into single and fortnightly, weekly. It only serves five days, one meat and two vegetables a day.
"Our neighbor, Lao Ma, originally wanted to come here to order food, but found that there was no Muslim meal, so he retreated." The resident said that a small restaurant nearby can swipe the old-age card and the taste is good. She discussed with her mother that she planned to abandon the inn. The old-age meal has moved to a small restaurant.
[The station said]
Sell one meal for the elderly and lose one
"Elderly meals are basically sold for one to lose one." A station practitioner told reporters, "The price of old meals is already low. When you calculate it, you will have to pay at least a few yuan for an average meal. "Therefore, many stations. Choose a professional catering company to deliver meals, but the quality of the meals cannot be controlled.
"
In addition, the uncertainty of the epidemic has brought huge challenges to the service level, adjustment of service items, and maintenance of the operation of the station.
Price-performance ratio "almost"
Accompanying to see a doctor is too expensive and the pension is too expensive
Grandma Li is over 90 years old and is in poor health. She has to go to the hospital every half month.
Departing at around 7 in the morning, going to the hospital to pick up numbers, line up, see a doctor, prescribe medicine, and go to the hospital, it would take a long time.
When Grandma Li heard that the pension post had an escort service, she wondered how to ask a person to accompany her to see a doctor.
As soon as she inquired about the price, Grandma Li flinched.
The service price list clearly marked: 80 yuan per hour for accompanying doctor.
With a rough calculation, finding someone to accompany you to the hospital will cost you about 400 yuan a morning.
"My pension is only a few thousand yuan, and people have to go to the hospital with a small one thousand yuan. Where can I afford it?"
The 67-year-old Ms. Shang also felt that the price of accompanying medical treatment was too high.
A while ago, Ms. Shang had just had a major operation, and she had to go to the hospital for review every month. If she was accompanied by someone, she would wait in line for an additional checkup for at least 3 hours to start.
"The escort at our post station costs 40 yuan an hour for medical treatment, and I pay more than 4,000 yuan a month for retirement. I really can't bear it."
[The station said]
The elderly only pay for just-needed
A person in charge of the station told reporters that elderly people who need service at the station will only pay for just-needed needs, such as meals, disability care, etc. The daily recreational activities and health lectures provided by the station have almost no profit margins.
"The elderly have not yet formed the consciousness of paying for services, so it is still difficult to motivate the silver-haired group to consume."
Break the problem
The government "underpins" the income
Accelerate market-oriented reforms
This year, the Beijing Municipal Civil Affairs Bureau promulgated the "Administrative Measures of Beijing Community Elderly Service Stations (Trial)", which requires that stationing stations can expand market-oriented elder care services based on the completion of the six basic service functions.
At the same time, it also divides the responsibility area for the post, which not only guarantees the basic needs of the elderly in difficulties, but also can use the government to purchase the "underlay" to protect the basic income of the post.
At the same time, the government has also established a negative list to carry out standardized management based on the existing problems of the station to protect the rights and interests of the elderly.
From the perspective of staff in the post, the “negative list” not only regulates the management of the industry, but also conveys a guiding signal to the industry: “No prohibition or permission”, to accelerate the city’s retirement post into the market-oriented reform channel.
How to gradually master and make full use of resources to better respond to the needs of the elderly for home care services will be the next step for postal operators to focus their efforts on.
Suggest
Has been under construction in the past
Standardized management is urgently needed now
"It has been under construction in the past, but now it is urgent to standardize management." Lu Jiehua, a professor in the Department of Sociology at Peking University, believes that the New Deal introduced this year focuses on supervision and regulates station behavior from the perspective of operating entities, safety management, and negative lists.
Lu Jiehua believes that although the New Deal has freed up more room for development and encouraged the market-oriented operation of post stations, it still needs to do a good job of the foundation, and then subdivide the needs of the elderly, expand market-oriented and personalized service content, and this is a After a long process, the development of the station is still on the way.
Lu Jiehua suggested that the station should also seize the opportunity for development, tap its own expertise, try to introduce and integrate resources, expand its own advantages, and provide high-quality elderly care services.
Our reporter Ye Xiaoyan Zhang Nan