Chinanews.com, Quzhou, August 22 (Zhang Bin, Dong Yixin, Chen Mingming, Lisa Wang Xiasheng) Beautiful rural construction, farm house renovation and style enhancement, small town comprehensive renovation, beautiful town creation... In recent years, a series of measures to promote rural revitalization The landing in Zhejiang has laid a solid foundation for the current high-quality development and construction of a common prosperity demonstration zone in the province.
In Duze Old Street in Qujiang District, Quzhou City, Zhejiang Province, the local area is as old as the old one. The renovation and transformation not only maintain the original style, but also preserve the original business format.
After the renovation, the real vitality of the old street has been preserved, and the fireworks have become more and more abundant, attracting many Xinxiang talents to start businesses, tourists and sightseeing, and help the local people to achieve common prosperity.
Cultural activities are held in Duze Old Street.
Photo by Jiang Yi
"Old Street or Old Street, but it's more energetic"
In ancient times, Duze was the only way from Quzhou to Hangzhou Jiande, and was known as the "important town of Qubei."
In the late Ming and early Qing dynasties, literati and merchants gathered here, forming a staggered pattern of 39 streets and lanes, known as "thousands of smokers and tens of thousands of households".
In 2017, Duze Old Street, which has undergone 400 years of ups and downs, was renovated.
Renovating houses, sorting out the water system, and embellishing green plants, Duze Old Street re-appeared during the National Day in 2019.
Xie Zhixiong, who has opened a pastry shop in Duze Old Street for more than 20 years, said frankly that after the renovation of the old street, his business is getting better and better.
"In the past, the turnover was two to three hundred yuan a day, which was basically purchased by nearby villagers. Now two to three thousand yuan a day, and holidays can reach tens of thousands of yuan." Xie Zhixiong said that his store has changed from less than 10 square meters in the past. , Expanded to more than 100 square meters.
Like Xie Zhixiong, Zhu Liangxin is also more prosperous because of the transformation of old streets.
"Before, I used a tricycle to sell egg cakes and tortillas at a temporary stall on the roadside of the old street. Now that there is a storefront, there is no need to wind and sun, and the business is better." Zhu Liangxin said. He did it. Cakes have become one of the "net celebrity snacks" in Lao Cai, and many tourists come here every day.
Inheritance is not conservative, innovation does not forget the original.
On Duze Old Street, which continues to be popular, the special snacks and handicrafts made by residents have become a scene of local "life art and art life", attracting a lot of popularity.
You can make money "at the doorstep", allowing more locals to embark on the road to wealth.
A view of Duze Old Street.
Photo by Jiang Yi
"Living in a scenic spot, making money at home"
In recent years, Duze Old Street has attracted many young people who have returned to their hometowns to start businesses, and it has also driven the entry of new local projects and new business formats. Sang Yingxia is one of them.
In 2019, Sang Yingxia, who worked hard in the field, returned to Lao Cai to visit her relatives. After learning that the renovation of the old street still retained her "childhood memories", she was a little "tempted" and considered keeping her business.
After some investigation, Sang Yingxia discovered that although “opening a shop in front, and living in the back”, “opening a shop downstairs and living upstairs” is the most pyrotechnic and authentic life-oriented business model in the old street, there is a “lack” of one to sit on the old street. A place to come down and chat.
So Sang Yingxia renovated the two old houses beside the pond in the middle of the street and opened a poolside bar and Yulu tea house.
The night economy of Duze Old Street developed from this.
Talking about her original choice, Sang Yingxia said: “The income of opening a shop in Lao Street is not less than that from outside, and more importantly, being able to live with family and friends will give you a stronger sense of happiness.”
Duze Old Street, where traditional and emerging industries coexist, attracts more tourists to see the scenery, recall homesickness and enjoy snacks.
Through the model of "rural flavor environment + rural flavor resources + rural flavor industry", Duze Old Street has created a "tipping point" that can not only attract popularity but also attract industries, and become a local break from the original stable structure of the countryside and break through the fixed structure. The mode of thinking is one of the ways to promote the revitalization of the countryside and ultimately lead to common prosperity.
Chai Xigen, Secretary of the Party Committee of Duze Town, said that in the next step, Duze Old Street will develop various activities such as developing homestays, launching training programs, and holding research activities to maintain the vitality of the old street and attract more tourists while also attracting more tourists. Xinxiang Xian returned to his hometown to start a business and increased his income and became rich at the "door of his house".
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