Join the celebrity endorsement milk tea shop, no one cares after paying the money?
Franchisee: The similar way to join is almost exactly the same as the "Quick Recruit Milk Tea" scam that appeared before
A brand of milk tea shop called "I'm Very Mang" has recently been caught in a whirlpool of public opinion. Franchisees have found the company to ask for an explanation, saying that the original operation and dividends promises have not been fulfilled.
On August 18th, in Chengxiang International Building, Chengdu, franchisees from many parts of the country gathered at the door of a company called "Jiaren Enterprise".
These franchisees said that they had signed a franchise agreement with the company full of hope, and the company provided services such as site selection and material distribution. The franchise fee ranged from tens of thousands to hundreds of thousands of yuan. Unexpectedly, after joining, the company promised The after-sales service of the company has not kept up. "After opening, it has been losing money, not making money at all."
Some franchisees bluntly said that they all joined the company based on the company's promised gross profit, support, and operation, but later discovered that the similar way to join is almost exactly the same as the previous "Quick Recruitment Milk Tea" scam.
They worry that their investment funds may be in vain.
Sell up to 100 yuan a day
Over a hundred franchisees claim that the store is losing money
Mr. Wen is from Meishan, Sichuan. At the end of April this year, he saw on the Internet that a milk tea brand called "I am very mang" was recruiting franchisees. "At that time, their merchants told me that the milk tea brand was endorsed by a host of Hunan Satellite TV. , The gross profit is as high as 100%." Mr. Wen said, he was moved when he saw the advertisement.
Thinking of the celebrity endorsements and the company's support, Mr. Wen chose to join him after inspection and training, and opened a milk tea shop in Meishan.
Mr. Wen said that he spent nearly 300,000 yuan to operate the store, but only after he did it did he discover that the milk tea shop, which had been blown up online, was operating in a sluggish offline situation. It can be sold for tens to 100 yuan, and it is more than this price for a casual job outside."
Mr. Wen told reporters that since the opening, his daily operating costs are much higher than revenue profits, and every time he needs to find the company for materials, he is either treated perfunctorily or ignored, "We paid the franchise. Money doesn’t care about us at all."
Mr. Wen found that not only did the company's after-sales service fail to keep up, but it also failed to honor the promised rebate. “It loses every month, and the materials delivered by the company are much higher than the market price, often several times higher.”
Just like Mr. Wen's experience, in a "I am very arrogant" franchisee rights protection group, more than one hundred franchisees said that their stores were losing money.
On August 18th, some franchisees who were in Chengdu for an explanation told reporters that some of them lost more than 100,000 yuan, while others were hundreds of thousands. Cash it out."
The purchase price is extremely high
Franchisee's application for refund was rejected
A single-store cooperation service agreement provided by the franchisees to reporters shows that they signed a cooperation with Chengdu Jiaren Enterprise Management Co., Ltd. to carry out the "I am Mang" project store.
The cooperation model is single store investment, divided into standard stores and flagship stores. The standard store investment is 69,800 yuan, the flagship store is 89,800 yuan a year, the annual operating service fee is 5,000 yuan, and the brand authorization deposit is 10,000 yuan.
Among them, there are different investment quotations in different regions of the country.
This advertisement for recruiting franchisees states that the company will provide one-stop services such as inspection, site selection, training and shop opening guidance, and promotes it as a "star recommendation project, allowing you to easily open a shop".
However, the franchisees told reporters that the content of the advertisement and the company’s promise are completely inconsistent with their offline operations. The price is several times higher."
Later, franchisees saw similar milk tea franchise scam reports on the Internet, and they found that short-term franchising brands similar to "I am man" in the industry belonged to a typical "quick move" model, that is, to quickly establish a brand. Quickly attract investment, after receiving the initial fee, the company was cancelled and ran away. In May of this year, Ma Yili's "Tea Zhilan" was scammed for 700 million yuan, which is a typical example of quick recruitment of milk tea.
So they found the company and wanted to refund the full or part of the initial fee, but they were refused.
The franchisees said that after they came to Chengdu, they found that the company ignored their demands.
On the afternoon of August 18, reporters from West China Metropolis Daily and cover news followed these franchisees to the location of this company.
At the door of the company, there are already police and grid personnel from the street office to maintain order.
According to franchisees, people from all over the country have been discussing with the company over the past few days, but the problem has not been resolved.
The reporter wanted to interview the person in charge of the company, but was declined.
West China Metropolis Daily-cover news reporter Song Xiao and intern Li Chongheng