Frida Kahlo comes to life in a digital exhibition on her 114th birthday

  • Frida Kahlo had a terrible accident that affected the course of her life.

    archival

  • On giant screens and curtains, 26 works by famous painter Frida Kahlo are on display.

    AFP

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A digital exhibition on the occasion of the 114th anniversary of the birth of Mexican painter Frida Kahlo brings to life in Mexico the most prominent paintings of this plastic artist, far ahead of her time.

On giant screens and curtains, 26 of the famous painter's works are displayed, providing audiences with an immersive digital experience, in which video, music and interactive elements merge between the walls of the old Art Deco building in Fronton Mexico.

Paintings such as "The Two Unique" and "The Broken Column", and Calo's famous self-portraits, continue to pass on screens, in the form of digital synthesizers, against a background of melodies of traditional music.

The exhibition "Frida.. The Immersive Experience" summarizes the life of the Mexican artist, and the work of this distinguished woman, who was born on the 6th of July 1907 and died on the 13th of July 1954, after a horrific bus accident led to the deterioration of her life.

After this accident, Frida underwent a number of surgeries and had to wear a corset.

During the years of suffering and treatment that she lived through, she trained herself in drawing.

The granddaughter of the artist's sister, Mara de Anda, explained to AFP that the aim of the exhibition was "to introduce the paintings of Frida who traveled the world, and to make them more familiar and intimate."

For 35 minutes, visitors are immersed in Frida's tormented soul and her wounded heart, as they sit on benches spread out on white sand, carrying their phones to take pictures and videos.

Colombian visitor Diana Olguin (39 years) noted that "this experience makes it easier for everyone to approach and understand Frida, because her paintings have a special character, and it is sometimes difficult to understand."

Digital applications and an interactive lounge have enriched the images, as well as poems and original music by Mexican singers.

“A lot of people don't like going to an exhibition where the exhibits are rigid," said Frieda Henchel-Romeo, who is also the granddaughter of one of Calo's sisters.

This gallery is another way to discover this artist.

I think the new generations will love it.”

In compliance with the health measures related to the pandemic, all visitors are required to wear masks, use sterilization preparations, and measure the temperature at the entrance to the exhibition.

This exhibition is not the first activity that combines Kalo's work with technology. In 2018, Google Arts and Culture held the "Frida Faces" virtual exhibition, which allowed Internet users to view a range of critics' opinions, participate in virtual visits, and preview high-resolution works.

Mara de Anda considered that "Frida Kahlo was so avant-garde, so fashionable, that this formula is completely compatible with her."

"She was a woman ahead of her time," he added.

Considered the most prominent contemporary Mexican artist in her country, Frida Kahlo was married to the painter Diego Rivera, and affiliated with the Mexican Communist Party, and elements of indigenous Mexican identity in her work.

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