Since China's'Han Han Ryeong' in 2017, domestic games have hardly entered the Chinese market.
In addition, the game screening system in China has recently changed, and the new scoring item is controversial.
Of the 100 best-selling games on the Google Play Store in Korea, 29 are Chinese games.
On the other hand, only two of our games have entered the Chinese market since the Korean colonial regime in March 2017.
For distribution in the Chinese market, it is necessary to be given a number called'Panho' through preliminary screening.
The screening system was reorganized to issue a plate issue when a score of 3 or more is scored in all five items.
What is controversial is the scoring item.
These are the items'ideal orientation' and'cultural meaning', which means that it evaluates whether it meets the socialist values pursued by the Chinese government and whether it is a game that can spread the excellent Chinese culture.
[Jung-Hyun Wi/President of the Korean Game Society: (In the past) If we evaluated sensationality or violence and such characteristics, we have now changed to evaluating issues about history or whether China's cultural excellence is revealed. China's cultural excellence There is no specific guideline, so the opacity (of the deliberation process) is much higher than in the past.] In
this regard, some say,'Isn't it that you will only distribute kinship games?'
[Jung-Hyun Wi/President of the Korean Game Association: There is a certain intention to unite the people a little based on a certain cultural pride in the whole of China. In the case of games, since the impact on young people is great, and because the tool called chat has the characteristics of playing games, China is treating this game as one of the important media.]
Not long after the new system was launched
.
It is not possible to predict the impact, but there are many voices of concern over the ideological control of China, which is based on economic power.
▶ Korean games successfully exported to China, only two for the 4th year